SASS | Sophia Avera Salon & Spa

"I had a wonderful experience with Eve at SASS Salon! She really listened to what I wanted, did exactly what I asked for, and gave some great suggestions that made the final result even better. The salon itself is clean and the staff is incredibly friendly. Highly recommend!"

Fantastic salon hair salon and spa, the owner and staff are highly knowledgable and the salon is beautifully designed. My hairstyling and color was perfect, thank you so much !

Thanks to Amonda again, my hair looks amazing. I love the new look inside, if you haven't checked them out yet you should !

The salon is so up to date, friendly, amazing color technology and just a wealth of hair knowledge. Everyone who assisted knew what they were doing, took the time to explain everything and WOW does my hair look amazing. For being my first time there, I could not have asked for more. Highly recommend you try this salon on Jax Beach!

As always staff & you are always welcoming! Clean environment. Smiles from y’all really starts the day in a great way! Love this salon…best salon I have ever been!

Been going to Sass for over 5 years. I always have such a wonderful experience. I am well taken care of from my brows and facials to hair. I always leave feeling refreshed.

You know how you’re on vacation and just hate your hair? SASS got me in and alll I can say is SASS is Bad SASS! 😂hope you got the bad ass meaning. The owner Sophia listened to what I wanted and needed and I’m back to my sassy short spikey self. A pleasure to meet you Sophia and your lovely staff.

Megan is a great stylist.

Excellent salon-highly recommend! Megan is one of best hair stylists in Jacksonville. Everyone is so friendly. Mary is great at accommodating my scheduling changes.

After moving to Jax last year, we finally have begun the look for a new place for our hair care! Julia has been amazing! She takes all the time needed to really understand your goals for your hair and talks you through all the process of achieving, giving you a realistic time frame. I’ve gone for a hair treatment… Read full review

Justine listens to me and then tells me each step of the process along the way!! She does an AMAZING job! Thank YOU!!

I’ve been seeing Ashley for a while now and I have to say, she’s absolutely amazing!!! She listens to my hair concerns and advises me so that I have the best outcome possible!! I love our therapy chats too!! She’s a beautiful soul and I’m so glad I found her when I first moved to JAX last year!!

So this may be a bit different in content cause I’m not a local, HOWEVER, I had the best salon experience ever! I was in town for a conference for my husband’s job and we decided to take a couple of extra days for us. Anyways, since my husband was in the conference all day, I wanted to surprise him with my new hair.… Read full review

It was my first visit to SASS and I felt very welcomed. Meghan took time to consult with me on what my expectations were and was super professional, making my experience better than I could have hoped for. She gave me a cut that keeps getting compliments, so I am very pleased she was able to create what I had… Read full review

First time with stylist Olivia. Absolutely loved my experience. Look forward to seeing Ms Olivia again.

Amazing! Love Eve's attention to detail and thoughtful questions about my hair and styling preferences to ensure I left feeling gorgeous!

Got exactly what I asked for, my hair looks so healthy and glossy! Olivia was so thorough with making sure everything was exactly how I wanted it to look, my hair is prom ready and perfect!!

Eve did such a good job, 10/10 recommend!

Love love love my hair…and my “Ashley-time”! Love her!!! 🥰😘

Great consultation before every appointment to discuss any changes and needs. Easily adjusts to whatever is needed without hesitation. Great experience every time!

Love my time with Ashley! Turns any bad hair day around!🐾💯🐾😊📚

Great haircut!

Not only is Justine so sweet and easy to talk to, she is the best when it comes to hair! I wear extensions and she know what she is doing and talking about. And when she colors my hair it is flawless! If you want to try extensions or you want your hair color to be perfect, get in touch with Justine. She is simply the best!

Megan is the best! I followed her from her previous salon because she is so good!

Ashley is the best! Always has great advice for healthy hair, and is fun to hang out with!

Julia did a wonderful job and I will be returning! I really appreciate her taking her time and asking Sophia for guidance when needed. :)

Lauren did an amazing job on my highlights and haircut. I get so many compliments on my hair.

Ashley is a very talented stylist. My hair looks amazing when I leave! I’ve been a client since they opened a couple years ago and I have always been happy. I go to a lot of different stylists and their esthetician Tessa who is great too!! 👍

I just moved down to the area, so this was my first cut at the salon. Justine was fantastic. I have long, thick hair, and was nervous about trying somebody new. Justine asked me all about my hair and how I wanted it cut, and she took the time to listen and make sure I was really pleased with the end result. She gave… Read full review

Love my hair Madison!!! I feel young and beautiful again!! As always an exceptional experience! 🥰😘

RUN, don’t walk to get your hair done by Marcello. The entire process from beginning to end was amazing. I wanted something different with my brunette hair. It felt boring and I really wanted something fresh. He showed me a few inspo pics and I let him run free with it. Results…10/10, old money dimensional brunette… Read full review

Ashley is amazing!! She gave me a balayage treatment and the color is so natural and soft it looks like I was born with it! She is also very knowledgeable about condition of hair and what products would be the most beneficial. I just moved to Jax Beach and it’s not always easy to find a great stylist…..well, I… Read full review

Madison did cut and color for me. Love the cut and the color is great. My hair feels so healthy now

Marcello took excellent care of me and my hair today. I am a new customer and appreciated the time he took to understand what I was hoping to achieve. He also made some recommendations and spent extra time to implement them...So happy to have connected!!

Sophia is amazing. Everytime I leave with beautiful hair!

My experience was amazing

It was such a please meeting you, Sophia. I love my haircut and out chat. And the lion. Everyone at your salon is so friendly and all the clients I saw leave looked amazing. I'll definitely be back. I'm so pleased to have found my salon!!!

Sass Salon is amazing! Easy to book online. Made the appointment Within 2 days! Super convenient. Friendly and extremely knowledgeable staff. Justine styles my hair . She is one of the best!

Sass Salon A+++. Beautiful and comfortable studio with great energy, superb services, laughter and fabulous hairstyles. Can’t ask for more. Sophie is in the league of her own. She is super nice and wildly talented. Best consultation and haircut I had in years. Gorgeous blow out, all took 10 years off my look. My… Read full review

Excellent service and tactfully followed my concern and suggestions

The best experience I’ve ever had at a salon! Madison is the best.

Sass is such a great atmosphere! Amonda is a great stylist as well!! Highly recommend.

Moment you walk in, you’re greeted with a warm welcome and friendly atmosphere. I love the variety of hair products they offer — and plenty of parking makes it even better! Highly recommend.

Justine is amazing! Definitely recommend!

This was my first experience at SASS and WOW!!! It was incredible from when I first walked in, the friendly staff welcomed me right away for my wash/condition/blow out which was very relaxing!! I was having some issues with my extensions (weft). Sophia knew my concern and was able to offer a solution right away that… Read full review

Sophia is very professional and I really appreciate the time she took to listen to what I wanted. Olivia was also very sweet and the salon is a professional, welcoming environment.

First time appointment with Justine. I recently moved here from Michigan and had great stylists at home, so it’s difficult to find a new stylist that I trust. Justine gave me a great cut and style and I am going back for extensions in a couple of weeks. She is very talented, offered suggestions, she is definitely… Read full review

Every piece of advice about color and about growing into gray, every haircut, and every suggestion about product I have received from Justine has been outstanding. She is so knowledgeable, professional, and creative!

Justine did an amazing job cutting my hair and giving me exactly what I asked for! Will definitely be back to see her.

It's a professional and relaxing place at the beach. Everyone is fabulous and talented.

Megan did an awesome job with my cut, color, and advice on keeping my hair healthy! Additionally, Megan is knowledgeable about hair products that meet my needs perfectly! Sass Salon’s staff is friendly and welcoming. I have referred all of my friends in the area to check it out.

I like that you really listen and take your time explaining things.

I love it here! Staff are so warm & give the best haircuts! I’ve been getting my haircut by Sophia for months and I couldn’t recommend her (and her team) enough.

I love my hair!!!! I came in and got a haircut from Lauren. She gave me exactly what I asked for. She did a fuzio dose and my hair feels so good!

Feeling pampered and relaxed. She really knows that special way to touch and style. Will definitely be back....coming all the way from Maryland. So worth it. Love the chia tea before my treatment!

Marcello is the best!

Megan H. is an amazing hairstylist!! I love my cuts every time and her coloring is also beautiful. I have blonde hair and get partial highlights, she did a great job!

Amazing! Every time I! Professionalism with a touch of class Highly recommend Ashley and the whole entire Sass cast😍🥰😍

Can’t say enough good about this place! The hairstylists are experts; a number of them actually travel around the country teaching others, which tells you how good they are. The whole vibe is super positive and welcoming from the moment you check in to when you leave. Everyone I interacted with was friendly and… Read full review

Always a great experience with Sophia- she knows the exact color to do and the perfect cut!

Sass has a great staff and Sophia always does the best cut and color. My hair is healthy and looks fabulous because of Sophia’s expertise!!

Stew was an absolute GEM!! Bringing me back to life with a fresh color and cut! Truly so talented and I will definitely be back again soon!

Love love love my hair thanks to marcello!

Marcello is the best, I love him. He always does an amazing job!

Madison listened to what I really wanted and gave me the perfect cut! I was so impressed, I've booked an appointment for next week to have her do some highlights.

Best service ever!! My hair hasn't felt this amazing in years! Thanks so much! I couldn't possibly say enough about Ashley! She took my damaged Ulta MESS and fixed it in ONE visit. I'm hers for life now. Fantastic work every single time. ...not to mention she's absolutely beautiful inside and out!

My experience at Sass started at the front desk, which was staffed by friendly and helpful peeps. I walked in and asked for the possibility of an appointment and the staff made it happen for me. My experience with Megan as a stylist was top-notch. She was friendly, professional, and when above and beyond to… Read full review

Madison did a great job. She made sure we were both in the same page for the cut and color and she had a good knowledge of products to recommend for my needs.

There is no one else that I would feel comfortable with doing my hair. A woman's hair is everything!! That is why I send every one I can to SASS because they are ALL really amazing in more ways than one! Sophia has the best team working for her. No doubt!! Love, Leah Ware

Madison is a lovely young lady. She listened intently to my style "wishes" and did a beautiful job! She has great hair product knowledge. This was my first haircut at SASS and I am very pleased. I will definitely book with Madison again. PSA...If you're going to tip your stylist, bring cash or have Venmo. There is… Read full review

I love SASS! Emily is so patient and helpful with figuring out what I want to do to my hair. I went in with some vague ideas and a picture of Hailey Bieber and she was able to give me an updated and customized color and cut that I really love. Thank you Emily!!! I have also seen the other gals there (Katie,… Read full review

Excellent!

Amonda is great! She’s been game for all of the recent changes I’ve been doing to my hair to navigate a post partum journey, including hair loss and life style changes.

Ashley was so nice & listened to everything that I had to say & did everything that I had asked for. This was my first time in this salon & I’m so pleased with the results I will be happy to come back for future trims & any of my other future hair needs! The owner was also so kind & personable. They really seem to… Read full review

I always leave the Amondas chair feeling beautiful and confident. She is truly the best and makes every appointment so personable.

I needed a last-minute haircut and had heard great things about SASS. I booked online for the same day, and they accommodated me for both a haircut and brow wax. All I can say is wow! Madison worked wonders on my long, thick hair. She was knowledgeable and kind, transforming my scraggly mess into a healthy and… Read full review

Madison is a blessing and I always leave feeling refreshed and happy. She does a great job of interacting and interpreting what my my needs are and giving me the results I want.

We drive from Charleston, SC for Sophia’s hair magic and always some good laughs. Environment is friendly and the staff is always so professional!

I love everything about SASS Salon and Sophia!!!! The ambience and environment is amazing and always so welcoming. I absolutely love everyone I’ve met and Sophia always does a beyond amazing job on my hair. SASS gives such a luxurious and relaxing feel - I always walk out feeling amazing and relaxed!!! I cannot recommend Sophia or SASS enough.

Emily was an excellent stylist. Took the time to ask exactly how I would like my hair! And colored it very similar as to how I ask her to! She was very professional and kind. I will most definitely return for a touch up to see Emily!

I started going to Megan four years ago after a botched hair job at another salon. I was worried to have someone else touch my hair but she made me feel comfortable and corrected my hair color. She completely exceeded my expectations. She has consistently done an amazing job for both cut and color and I would recommend her to anyone looking for a stylist.

Madison really took care of me and my tight schedule. She is efficient in her work and explains the services and prices upfront. Blonde highlights anyone? Go now, do not hesitate to sit in her chair! She will give you the sun kissed look. She knew her recommended hair products down to the ingredients. I love… Read full review

This is the best salon I’ve ever been to. Everyone is so nice, welcoming, and helpful. I’ve gotten my hair done by them 3 times now and they will be my go to while I live in Jacksonville. Highly recommended.

Absolute best mens cut I have ever had. Emily was a fantastic stylist. Very upbeat atmosphere and everyone was super friendly. I am visiting from Minnesota and needed a cut so gave them a shot. If it wasn't so far from home this would be my new salon. Will probably travel for a cut a few times a year now. If you… Read full review

Madison did a great job with my long hair.

The best salon in town, they have the best stylists and products. Highly recommend. Ask for Emily

Amonda was so nice and was happy to explain anything I had questions on in the hair world! Would highly recommend and I LOVE the cut I got. I will for sure be returning!

Today was my first time in Sass Salon, I found the reviews online and had to try it for myself. I would seriously recommend this place to anyone and everyone. Everyone was so welcoming and polite. Emily was extremely knowledgeable and walked me through the entire process and made this such an enjoyable experience.… Read full review

I adore Ashley! So much so, I drive from Palm Coast to Jacksonville for my hair appointments! I really appreciate the rime she takes woth blow drying out my thick, naturally curly hair! It feels amazing when I leave from seeing her!

Katie took excellent care of my 13 year old niece. This was her first time at a real salon and Katie took time to explain things throughout the process from start to finish. She was very patient with her while she noodled on the idea of bangs… :) Thank you, Katie!

Madison was amazing! I am always nervous to go somewhere new but I felt at ease right away! Professional, experienced and provided great product education.

I had the best experience at this salon. Everyone was friendly and attentive. I feel they were listening to me in what I wanted. Will definitely be back!

Every appointment at SASS has been better than the last. I have found a home for all of my hair beautification needs here. The atmosphere is very very warm thanks to the lovely girl at the front, Mariclaire, and my experiences with each and every stylist I have seen has been super positive. The one thing that’s… Read full review

GO SEE MARCELLO! Everywhere I go I get compliments on my hair and tell them to go see him. Never had a stylist as good as him. My hair has never looked better and he is so great with helping lead you when you're not sure the direction you want. He does not miss! All of the staff at the salon is incredibly helpful… Read full review

Love Sophia and her team--everyone is great and I always have a wonderful experience.

Marcello is absolutely fantastic!! Marcello is a true professional and hair expert! He takes the time to genuinely listen to your desires and concerns. He is extremely knowledgeable and detail oriented! He’s fun and provides a great ambiance! You’ll leave with fabulous hair, more knowledge on how to keep it healthy, and a new friend!!

Love getting my hair done by Marcello, amazing product every time! Couldn’t ask for anyone better!!

I saw Marcello for the first time yesterday and I trusted him to do whatever he wanted to my hair. I can say I am OBSESSED!! Marcello did amazing and went above and beyond. I love my new hair. Also, shout out to Natalie and Justine for helping out also! Everyone at SASS is amazing!!

If I could, I would write a novel about how truly amazing Madison Gavin is! But alas, we don’t have time for that. Before Madison, I had never known what quality hair care/treatment/products meant. She took my poor lost soul and absolutely transformed me. All stylist take a bare minimum class to get their license,… Read full review

Katie always does a great job on my hair. Highly recommended her!