Experts Reviews · Company report
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%84+45.8Reliability 24%83+20.1Value 14%93+13.2Replies to reviews 7%100+7.1Momentum penalty32−6.8Experts Score= 79Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.79SCORESerenity Wellness Spa
San Francisco, CA · Grade BLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #209Position by Experts Score among all companies we track in this category. of 244 massage therapists · 4.9★ from 231 Google reviews
Report card
Percentile vs other massage therapists (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: replies to reviews and value; weakest: momentum.
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Serenity Wellness Spa is better than 84% of massage therapists.A
84
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Serenity Wellness Spa is better than 83% of massage therapists.A
83
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Serenity Wellness Spa is better than —% of massage therapists.–
—
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Serenity Wellness Spa is better than 93% of massage therapists.A
93
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Serenity Wellness Spa is better than 32% of massage therapists.D
32
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Serenity Wellness Spa is better than 100% of massage therapists.A
100
Reviews for your job
Customers hired Serenity Wellness Spa for 5 kinds of job.
Serenity Wellness Spa for manicure
Clear ✕Jobs reviewedHow many Google reviews are tagged with this job.0
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).—
Usually paidThe price range customers picked most often for this job.—
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$45–$59
No written reviews mention this job yet.
No written reviews about this job yet.
Price
Not enough reviews with a price yet.
Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Great price 38%Reasonable 38%Overpriced 0%Not sure 25%
Jobs customers hired them for
| Job | Reviews | Category typical |
|---|---|---|
| Facial | 5 | — |
| Massage therapy | 4 | — |
| Skin treatments | 3 | $103–$149 |
| Spa packages | 2 | — |
| Microblading | 2 | — |
