Analyzing 7,273,9057.3M ReviewsFor 20,60220.6K Experts

Experts Reviews · Company report
Shades of Beauty logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%89+56.5Reliability 28%78+22Replies to reviews 8%98+8.1Experts Score= 87Not enough data for value; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.87SCORE

Shades of Beauty

Fresno, CA · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #32Position by Experts Score among all companies we track in this category. of 88 beauty salons · 4.9★ from 111 Google reviews

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Report card

Percentile vs other beauty salons (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and replies to reviews; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Shades of Beauty is better than 89% of beauty salons.A
89
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Shades of Beauty is better than 78% of beauty salons.B
78
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Shades of Beauty is better than —% of beauty salons.–
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ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Shades of Beauty is better than —% of beauty salons.–
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MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Shades of Beauty is better than 100% of beauty salons.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Shades of Beauty is better than 98% of beauty salons.A
98

Reviews for your job

Customers hired Shades of Beauty for 8 kinds of job.

Shades of Beauty for eyelash enhancements

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.6
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$120–140
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 90/100.How Job match is calculatedBuilt only from reviews Google tagged “Eyelash enhancements”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#1 / 1

All 6 Google reviews tagged “Eyelash enhancements”

Denise5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Mahogany took care of my lashes and with a quickness restored my cuteness level! One of the things I loved most about walking into her shop was how kind you could she was...it exuded from her right from the start. She made time fly chatting and laughing, and it was the first time I had met her, but I left feeling…

Paid $120–140Eyelash enhancementsEyelash extensions
Josie4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

My experience at the lash salon was soothing and relaxing. I often feel severe anxiety around my eye area, which has prevented me from getting lashes in the past. However, the lash technician, Mahogany, was incredibly understanding and helped me stay calm throughout the process Mahogany's gentle approach and…

Eyelash enhancements
Maria9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★

Everyone at shades of beauty are so respectful Shade of beauty goes above and beyond to make me happy and their customers happy I always feel special.never any negative energy all positive Owner is amazing young lady who will listen to you when you need to vent never a dull moment with her just laughter Thank you…

Brow shapingEyelash enhancementsMakeup classes
chandra2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

I had the pleasure of being pampered at Shades of Beauty. The staff were very professional and knowledgeable about their area of expertise. The owner was very welcoming and made me feel comfortable as I received lash enhancements for the first time. I will definitely be returning and will send recommendations Shades of Beauty way!

Eyelash enhancementsPrivate makeup lessons
Tykia7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Woooow, where do I even start? The women here are amazing! Mahogany- the owner- built a beautiful, professional, positive, and inspiring atmosphere . Everytime I go I feel extremely comfortable and safe. I 100%recommended these women and their services! I have had tons of different services done, not 1 has disappointed yet. Love it there!

Body waxingClean makeupEyelash enhancements
Paige7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Rating only, no written review.

Body waxingBridal makeupBrow shaping

Price

$96+18% vs typical beauty salons

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Photography makeup11—
Hairstyling9$30–$76
Makeup services9—
Manicure9$48–$79
Pedicure8$45–$79
Eyelash enhancements6—
Hair treatments5—
Braids5—

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