Analyzing 7,238,1347.2M ReviewsFor 20,52420.5K Experts

Experts Reviews · Company report
Shades of Beauty logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%89+56.5Reliability 28%78+22Replies to reviews 8%98+8.1Experts Score= 87Not enough data for value; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.87SCORE

Shades of Beauty

Fresno, CA · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #32Position by Experts Score among all companies we track in this category. of 88 beauty salons · 4.9★ from 111 Google reviews

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Report card

Percentile vs other beauty salons (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and replies to reviews; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Shades of Beauty is better than 89% of beauty salons.A
89
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Shades of Beauty is better than 78% of beauty salons.B
78
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Shades of Beauty is better than —% of beauty salons.–
—
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Shades of Beauty is better than —% of beauty salons.–
—
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Shades of Beauty is better than 100% of beauty salons.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Shades of Beauty is better than 98% of beauty salons.A
98

Reviews for your job

Customers hired Shades of Beauty for 8 kinds of job.

Shades of Beauty for hairstyling

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.9
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$80–100
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$30–$76
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 75/100.How Job match is calculatedBuilt only from reviews Google tagged “Hairstyling”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#41 / 67

All 9 Google reviews tagged “Hairstyling”

BertLocal Guide · 66 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Amazing experience. It was friendly and comfortable. Nick did an absolutely excellent job. Cant thank them enough for getting us in for a last minute appointment. Highly recommend.

Paid $60–80Hairstyling
Katherine6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

I absolutely recommend getting your hair done by Nick! Not only did he make my daughter look absolutely beautiful but he gave us so much information on how to care for her hair. We can tell he genuinely cared about her hair and making the client happy.

Paid $60–80Hair treatmentsHairstyling
Jordan1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

I went in to see Nick for an undercut and trim. The experience was stress-free and enjoyable. He is real easy to talk to. If you free uncertain about anything, just ask and he will work with you. I'm nervous by nature but this salon made me feel welcome. Please consider booking Nick or checking out this salon for…

Customer photo from Jordan's review
Hairstyling
AidaLocal Guide · 24 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Lexi washed, dried, pressed and trimmed my hair. She is very experienced, a true professional and fun to talk to.

Paid $80–100Hairstyling
McCayla6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

I had a great experience with Noah Ray! The difference from before and after I sat in the chair was phenomenal. She was gentle on my locs and put a lot of care into my retwist.🤎

Paid $80–100HairstylingDreadlocks
Adriana1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

I had a makeup and hair service done for my baby shower with Shades of Beauty, specifically Mahogany and Kimberly and they were both AMAZING! They both communicated very quickly with me and were super responsive. They both also made me feel extremely valued and really took time in both my services. I was extremely…

Makeup servicesHairstyling
Donyea51 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Probably the best experience I’ve ever had at a Fresno salon. From the moment we checked in I felt soooo comfortable the energy here is amazing! I was extremely comfortable with my daughter spending the day with the stylist. My daughters hair came out absolutely stunning! She’s absolutely head over heels with it and…

Hairstyling
Tykia7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Woooow, where do I even start? The women here are amazing! Mahogany- the owner- built a beautiful, professional, positive, and inspiring atmosphere . Everytime I go I feel extremely comfortable and safe. I 100%recommended these women and their services! I have had tons of different services done, not 1 has disappointed yet. Love it there!

Body waxingClean makeupEyelash enhancements
Paige7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Rating only, no written review.

Body waxingBridal makeupBrow shaping

Price

$96+18% vs typical beauty salons

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Photography makeup11—
Hairstyling9$30–$76
Makeup services9—
Manicure9$48–$79
Pedicure8$45–$79
Eyelash enhancements6—
Hair treatments5—
Braids5—

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