Analyzing 7,368,7987.4M ReviewsFor 20,87820.9K Experts

Experts Reviews · Company report
Shades of Beauty logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%89+56.5Reliability 28%78+22Replies to reviews 8%98+8.1Experts Score= 87Not enough data for value; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.87SCORE

Shades of Beauty

Fresno, CA · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #32Position by Experts Score among all companies we track in this category. of 88 beauty salons · 4.9★ from 111 Google reviews

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Report card

Percentile vs other beauty salons (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and replies to reviews; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Shades of Beauty is better than 89% of beauty salons.A
89
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Shades of Beauty is better than 78% of beauty salons.B
78
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Shades of Beauty is better than —% of beauty salons.–
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ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Shades of Beauty is better than —% of beauty salons.–
—
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Shades of Beauty is better than 100% of beauty salons.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Shades of Beauty is better than 98% of beauty salons.A
98

Reviews for your job

Customers hired Shades of Beauty for 8 kinds of job.

Shades of Beauty for shampoo & conditioning

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.2
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$100–120
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$58–$134

All 2 Google reviews tagged “Shampoo & conditioning”

Heavenly3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Whew child!!! My story, my hair stylist moved to Georgia in 2012, I have not had a stylist since then. 🙌🏿🙌🏿🙌🏿🙌🏿. My hair is exactly how I love it. When I tell you it was blowing in the wind and recovering like it never happened. It felt so good!! Thank you Alexis!! 😁 Peep the hang time.

Paid $100–120HaircutShampoo & conditioning
Miriam7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

I’m in the area for the next three months on a travel contract for work and found Alexis through style seat. I’m always nervous when going to someone new but she did such an amazing job with my hair! I get so many compliments everytime I leave. I’ve also never had a stylist who’s this efficient while providing this…

Hair treatmentsShampoo & conditioning

Price

$96+18% vs typical beauty salons

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Photography makeup11—
Hairstyling9$30–$76
Makeup services9—
Manicure9$48–$79
Pedicure8$45–$79
Eyelash enhancements6—
Hair treatments5—
Braids5—

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