Experts Reviews · Company report
Simple Sweet Beauty logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%95+51.8Reliability 24%93+22.5Value 14%100+14.1Replies to reviews 7%51+3.6Experts Score= 92Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.92SCORE

Simple Sweet Beauty

Jacksonville, FL · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #51Position by Experts Score among all companies we track in this category. of 91 makeup artists · 5.0★ from 255 Google reviews

Report card

Percentile vs other makeup artists (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: replies to reviews.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Simple Sweet Beauty is better than 95% of makeup artists.A
95
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Simple Sweet Beauty is better than 93% of makeup artists.A
93
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Simple Sweet Beauty is better than 100% of makeup artists.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Simple Sweet Beauty is better than 100% of makeup artists.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Simple Sweet Beauty is better than 100% of makeup artists.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Simple Sweet Beauty is better than 51% of makeup artists.C
51

Reviews for your job

Customers hired Simple Sweet Beauty for 7 kinds of job.

Simple Sweet Beauty for tanning

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.7
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 87/100.How Job match is calculatedBuilt only from reviews Google tagged “Tanning”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#3 / 5

All 7 Google reviews tagged “Tanning”

Sasha1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

I’ve now booked Fay twice for a spray tan because omg! I have never gotten a spray tan that I felt confident about until I came here. People were asking me if I got “sun” because of how beautiful the color is. I’m very fair skinned and this tan makes me feel like I’ve been in the sun without going in the sun. It…

Tanning
GinaLocal Guide · 12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

I get my spray tan here with Fay and she’s an absolute sweetheart! Not only have my tans turned out amazing (no orange over here people!) but they’ve lasted and faded beautifully. I got the 3 pack so I could do a trial, and then one before my wedding and just got my last one but I will be back for more! Fay is so…

Tanning
Morgan4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

I went to Fay for a spray tan and she did AMAZING! My tan looked so natural and lasted so long! She made sure I knew exactly how to take care of it at home, she was so sweet and friendly I couldn’t recommend her enough!

Tanning
Dana4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

I went and got a spray tan by Fay. Absolutely in love ! Fay was so professional and made me feel comfortable and at ease. This is my second time getting a tan from here . She goes above and beyond . The first time it was pouring outside and she walked me out to my car with an umbrella to protect my tan! She goes…

Tanning
Kathleen14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Simple Sweet Beauty is a great facility. I had a lovely experience with the NUDA spray tan. Fay is wonderful and helps you find your perfect color match that you are looking to achieve. The staff is friendly and welcoming with an array of services to choose from. Highly recommend Fay for your spray tan needs!

Tanning
colleen1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

I got my first ever spray tan for a photo shoot I have coming up. I did a little research before hand & found this spot and Fay! I was a little anxious before hand, but she made the entire experience so comfortable, within seconds it seemed like we had known each other for years. As far as her work, I couldn’t be…

Tanning
Khea4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Absolutely gorgeous studio, very clean, simple and modern. All staff were friendly and professional. Fay performed my spray tan and did an absolute phenomenal job; she guided me through the process easily and the results speak for themselves. I have had several compliments on my skin and no one can tell it’s fake…

Tanning

Price

Not enough reviews with a price yet.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Microblading41—
Permanent makeup9$145–$426
Tanning7—
Eyebrows5—
Eyelash extensions4$99–$151
Makeup services4$128–$197
Permanent lip makeup2—

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