Experts Reviews · Company report
Sparkle Grooming Co. logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%89+48.5Reliability 24%82+19.9Value 14%100+14.1Replies to reviews 7%92+6.5Experts Score= 89Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.89SCORE

Sparkle Grooming Co.

Phoenix, AZ · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #42Position by Experts Score among all companies we track in this category. of 136 pet grooming · 4.9★ from 112 Google reviews

Report card

Percentile vs other pet grooming (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and momentum; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Sparkle Grooming Co. is better than 89% of pet grooming.A
89
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Sparkle Grooming Co. is better than 82% of pet grooming.A
82
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Sparkle Grooming Co. is better than —% of pet grooming.–
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ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Sparkle Grooming Co. is better than 100% of pet grooming.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Sparkle Grooming Co. is better than 100% of pet grooming.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Sparkle Grooming Co. is better than 92% of pet grooming.A
92

Reviews for your job

Customers hired Sparkle Grooming Co. for 8 kinds of job.

Sparkle Grooming Co. for dog grooming

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Jobs reviewedHow many Google reviews are tagged with this job.38
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 86/100.How Job match is calculatedBuilt only from reviews Google tagged “Dog grooming”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#8 / 77
Said fairOf customers who rated the price, the share who chose “Great price” or “Reasonable” rather than “Overpriced”.100%

All 38 Google reviews tagged “Dog grooming” · showing 20

Katrina4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★

They do an excellent job of grooming and trimming our cavapoo. We come here monthly and she always comes home looking great! Here are photos from her last few grooms. Highly recommend this spot!

Dog ear cleaningDog groomingDog bathing and blow dry
Kelly4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Jayla did a wonderful job on my boy Kodi!!! His coat feel amazing! And he came back happy♥️We will definitely be requesting her again!

Reasonable priceDog ear cleaningDog grooming
Ruby7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

So awesome and quick! They did both my dogs My husky literally looks so different we’re so happy with the results! 😭 Rugo and Sam thank you <3

Customer photo from Ruby's review
Great priceDog groomingDog full service grooming
Brenna3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Take your dog here for exceptional, above and beyond service!! Our dog Alo (ignore our kitty posing for a picture too haha) is a husky shepherd mix and has a double coat. We get the shed pro along with an essentials package and extra teeth cleaning. She comes out looking, feeling, and smelling AMAZING!! The staff…

Great priceDog ear cleaningDog groomingDog bathing and blow dry
Holly4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

WOW!!!!! We feel so lucky to have found sparkle or Dog Coco loves going to get groomed here. Our favorite is Starla. She is so sweet with Coco and always gives her such a good haircut. We do the unlimited membership and it is such a good value! I highly recommend sparkle to anyone to needs a good place to take their dog to get groomed.

Great priceDog grooming
Augusta5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

I was referred to Sparkle Grooming by my friend who has an Aussie-Doodle. Behlou grooms this particular pup and does a phenomenal job. I brought my dog, Freya (Lab/Aussie mix), to Behlou and Freya came back looking great. She had an extra pep in her step because Behlou took such great care of her. We will definitely be back to Sparkle!

Great priceDog ear cleaningDog anal gland expressionDog grooming
Sara6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

We love Sparkle! Thank you for the great work, Behlou!

Reasonable priceDog grooming
Jayda3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Have been a member for a couple of months great staff ! Such a good deal they know how to get the job done ! penny love it here !

Great priceDog ear cleaningDog groomingDog bathing and blow dry
ThaoLocal Guide · 14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

We’ve been coming to Sparkle for a very long time! My big dog Luna LOVES seeing Cris!!! The deshedding has been SO helpful with reducing the amount of hair I have to vacuum up daily too! Having a long haired Saint Bernard is not for the weak, but Sparkle and Cris have been a God sent 😩😩

Great priceDog groomingDog full service grooming
Kristen6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Behlou is the absolute best. She takes care of and loves on Goose ❤️ highly recommend her, the unlimited membership, and the moisturizer for paws and nose (made his paws the softest they’ve been this summer)

Reasonable priceDog groomingDog bathing and blow dryDog nail trimming
Sarah11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

We recently started bringing our dogs to Sparkle and we love it! We were with our other groomer for years but switched over to Sparkle as it’s down the street. They do a great job and I love how quick they are! I’m not waiting 4 hours for my 2 dogs. They are in and out smelling and looking great.

Reasonable priceDog grooming
Laura10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Sparkle does an amazing job. I’ve been bringing my lil girlie here for a year now and I have zero complaints. Every single groomer and bather is kind, gentle, and patient with my tiny, 5 year old, 4lb Malshi… who can sometimes be grumpy and hard to groom due to her size. At past groomers she’s been referred to as…

Customer photo from Laura's review
Great priceDog ear cleaningDog groomingDog bathing and blow dry
Sara2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

We live Sparkle !! Our little white dog, Shebby, who lives in the desert can finally look good all the time! The groomers are so sweet with the dogs, and Shebby loves going there. The service is fast so he’s not in a crate all day.

Dog groomingDog bathing and blow dryDog full service grooming
Chris9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Amazing, caring staff. The groom was great. It was my doodle's first ever grooming appointment and it turned out so good

Great priceDog groomingDog bathing and blow dryCat bathing
Shannon5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Jayla did a great job with my Annie! She was so sweet, professional and you can tell she not only loves her clients but treats them like her own. Will be going back monthly to see her!

Great priceDog ear cleaningDog anal gland expressionDog grooming
Nate7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Moose and I had a wonderful experience!! Starlos work was more than incredible . Her customer service to the craft itself exceeded our expectations. 10/10

Great priceDog ear cleaningDog groomingDog bathing and blow dry
Megan7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

Goldie (our 4 yo mini goldendoodle) loves her Sparkle unlimited plan. She enjoys a weekly bath plus a once a month groom to keep her coat looking gorgeous. The staff is all so kind and reassuring, even when she is nervous at drop-off. Highly recommend.

Customer photo from Megan's review
Dog groomingDog bathing and blow dryDog full service grooming
Amy2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Love taking Boots here! Everyone is so nice and welcoming, and they always do a great job. Boots always comes back looking amazing and happy. Highly recommend!

Reasonable priceDog grooming
TatumLocal Guide · 14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Our favorite spot to take our boys! Our dogs love their spa day and smell so good after! We love the team at sparkle and always trust them with our pups!!

Customer photo from Tatum's reviewCustomer photo from Tatum's review
Great priceDog grooming
BillLocal Guide · 11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

We’ve been taking our dogs to Sparkle for about six months now - after just moving back to Phoenix. Having owned a pet supply store and grooming salon in Seattle, I am very picky about my dogs’ grooms - as I want it to be a great experience for the dogs, the groomer and me. Everybody at Sparkle has been friendly and…

Customer photo from Bill's review
Reasonable priceDog grooming

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Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 54%Reasonable 44%Overpriced 0%Not sure 2%

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