Experts Reviews · Company report
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%70+38.2Reliability 24%58+14.1Value 14%57+8.1Replies to reviews 7%91+6.4Craft & service penalty54−4.6Experts Score= 62Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.62SCORESwift Towing and Transportation
Wyoming, MI · Grade BLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #126Position by Experts Score among all companies we track in this category. of 144 towing services · 4.8★ from 103 Google reviews
Report card
Percentile vs other towing services (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: replies to reviews and satisfaction; weakest: craft & service.
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Swift Towing and Transportation is better than 70% of towing services.B
70
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Swift Towing and Transportation is better than 58% of towing services.C
58
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Swift Towing and Transportation is better than 54% of towing services.C
54
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Swift Towing and Transportation is better than 57% of towing services.C
57
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Swift Towing and Transportation is better than —% of towing services.–
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Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Swift Towing and Transportation is better than 91% of towing services.A
91
Reviews for your job
Customers hired Swift Towing and Transportation for 1 kinds of job.
Swift Towing and Transportation for air conditioning
Clear ✕Jobs reviewedHow many Google reviews are tagged with this job.0
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).—
Usually paidThe price range customers picked most often for this job.—
No written reviews mention this job yet.
No written reviews about this job yet.
Price
Not enough reviews with a price yet.
Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Great price 0%Reasonable 0%Overpriced 0%Not sure 0%
Jobs customers hired them for
| Job | Reviews | Category typical |
|---|---|---|
| Car towing | 3 | — |
