Analyzing 9,108,2729.1M ReviewsFor 25,80125.8K Experts

Experts Reviews · Company report
Swift Towing and Transportation logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%70+38.2Reliability 24%58+14.1Value 14%57+8.1Replies to reviews 7%91+6.4Craft & service penalty54−4.6Experts Score= 62Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.62SCORE

Swift Towing and Transportation

Wyoming, MI · Grade BLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #126Position by Experts Score among all companies we track in this category. of 144 towing services · 4.8★ from 103 Google reviews

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Report card

Percentile vs other towing services (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: replies to reviews and satisfaction; weakest: craft & service.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Swift Towing and Transportation is better than 70% of towing services.B
70
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Swift Towing and Transportation is better than 58% of towing services.C
58
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Swift Towing and Transportation is better than 54% of towing services.C
54
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Swift Towing and Transportation is better than 57% of towing services.C
57
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Swift Towing and Transportation is better than —% of towing services.–
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Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Swift Towing and Transportation is better than 91% of towing services.A
91

Reviews for your job

Customers hired Swift Towing and Transportation for 1 kinds of job.

Swift Towing and Transportation for car towing

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.3
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 63/100.How Job match is calculatedBuilt only from reviews Google tagged “Car towing”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#95 / 103

All 3 Google reviews tagged “Car towing”

David1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

I was stuck stranded in the blizzard that we recently just had in grand rapids and these guys helped pull me out of a ditch so I could get to my family Christmas party. I'll use them again.

Car towing
JessieLocal Guide · 15 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Got stranded on 28th street in the left hand turn lane to I-96 bright and early in the morning! Fun times! Sergio came to my rescue and drove me and my car to a shop close to home and then also was nice enough to drive me home! Nice guy to talk to and great service!

Car towing+ Quality+ Professionalism+ Value
JoshLocal Guide · 3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 5 years ago★★★★★

Rating only, no written review.

Car towing+ Punctuality+ Quality+ Professionalism

Price

Not enough reviews with a price yet.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Car towing3—

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