The Lesson Barn of Heritage Farm logo

The Lesson Barn of Heritage Farm

Horse riding school · Winston-Salem, NC · reviewed since 2016

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%68+43.2Reliability 28%63+17.8Replies to reviews 8%55+4.5Experts Score= 65Not enough data for value; its weight is shared by the others.Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.65SCORE
BGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#26 of 32 horse riding lessonsPosition by Experts Score among all companies we track in this category. · better than 19%
4.5 ★★★★★ 22 Google reviews · 21 photos
82%five-star reviews
5.00★last 12 monthsAverage stars on reviews from the last 12 months only.
5%1–2★, last 20 reviewsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
14%reviews answered by the owner
Oct 2026latest review

The Lesson Barn of Heritage Farm at a glance

Customers praise the riding school's knowledgeable and patient instructors, noting that lessons are educational and suitable for various ages and skill levels. Reviewers frequently mention reasonable pricing and highlight the staff's welcoming demeanor, including positive experiences with summer camps and carriage rides through Old Salem. However, one recurring criticism in low-star reviews describes the crew and staff as unprofessional and rude. The facility holds a 4.5-star rating based on 22 reviews, with the owner responding to 14% of them.

  • Google rating: 4.5 out of 5 from 22 reviews (82% five-star).
  • Reviews on this page: 22 Google reviews (18 with written comments, 2 with photos).
  • Owner responses: the business replied to 14% of reviews.
  • Most recent review: October 31, 2026.
  • Service: Horse Riding Lesson serving Winston-Salem, North Carolina.

Data from Google, last updated November 5, 2026.

Score profile vs other horse riding lessons

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and satisfaction; weakest: replies to reviews.

Satisfaction68Reliability63Craft & service–Value–Momentum100Replies to reviews55Satisfaction: 68 (median 84)Reliability: 63 (median 80)Momentum: 100 (median 100)Replies to reviews: 55 (median 21)
This companyHorse Riding Lessons median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.The Lesson Barn of Heritage Farm: 68/100 on this factor. Category median: 84.B
68
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.The Lesson Barn of Heritage Farm: 63/100 on this factor. Category median: 80.B
63
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 100.–
–
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 85.–
–
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.The Lesson Barn of Heritage Farm: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.The Lesson Barn of Heritage Farm: 55/100 on this factor. Category median: 21.C
55

Bar = this company · dark tick = category median.

Star ratings

22 Google reviews we collected

  • 5 stars1882%
  • 4 stars15%
  • 3 stars15%
  • 2 stars00%
  • 1 star29%

Praise vs complaints

Phrases our text analysis found in 18 written reviews

  • Praise1292%
  • Complaints18%

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude646%
  • Quality & results215%
  • Price & value215%
  • Would recommend215%
  • Speed & response18%

What customers talk about

We read 18 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “The instructors are professional, so patient and extremely encouraging!”
  • “I enrolled my daughter here about 7 months ago and it has been a great experience.”
  • “The price is very reasonable as well.”
  • “So far we have had a great experience and I would highly recommend the lesson barn for all skill levels.”
  • “They immediately made me feel at ease and have been great at encouraging me while still giving pointed direction.”

People customers mention

  • Jackie 3 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Recent reviews

TerryLocal Guide · 17 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 days ago★★★★★

Miss Jackie is an amazing teacher. She instills her passion for horses with love and patience.

Customer photo from Terry's review
Corey9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Great place for lessons. Very informative and just a great group of people! My daughter loves the time she spends there taking lessons.

David6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Great trainer in Jackie. The owners are the nicest, kindest people you can meet.

Teresa2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Was treated to the carriage ride through Old Salem for my birthday and we had an amazing time. Steve took the time to point out so many interesting buildings and historic facts with us. The entire experience was romantic and made for quite a special treat. I can't wait to enroll my granddaughter in the riding lessons.

Customer photo from Teresa's review
Parvati7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 years ago★★★★★

My experience at the Lesson Barn of Heritage Farm has been exceptionally positive. Jackie, Presley and Jade have been amazing to to learn from. All three of them have been so welcoming and encouraging that I look forward to spending my thirty minutes with them. They immediately made me feel at ease and have been…

jennifer2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 years ago★★★★★

I brought my 6 and 7 year old grandchildren to the Lesson Barn for introductory riding lessons. Jackie and Jade were wonderful instructors. The kids had fun and learned quite a bit in their first thirty minutes. We’re going back for more lessons this week, and maybe more!

Photos

Customer reviews

4.5 ★★★★★ 22 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Terry ChristianLocal Guide · 17 reviewsTotal number of Google reviews Terry has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Miss Jackie is an amazing teacher. She instills her passion for horses with love and patience.

Corey Merriman9 reviewsTotal number of Google reviews Corey has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great place for lessons. Very informative and just a great group of people! My daughter loves the time she spends there taking lessons.

Sarah Widener2 reviewsTotal number of Google reviews Sarah has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great folk!

Dean JohnsonLocal Guide · 164 reviewsTotal number of Google reviews Dean has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Riding here is so much fun and educational. I LOVE SARGE!!!!!!

David Raines6 reviewsTotal number of Google reviews David has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great trainer in Jackie. The owners are the nicest, kindest people you can meet.

Teresa Kirby2 reviewsTotal number of Google reviews Teresa has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Was treated to the carriage ride through Old Salem for my birthday and we had an amazing time. Steve took the time to point out so many interesting buildings and historic facts with us. The entire experience was romantic and made for quite a special treat. I can't wait to enroll my granddaughter in the riding lessons.

Response from the owner · 4 years ago

Thanks Teresa....Glad you enjoyed your carriage ride and tour !

Donnell Thomas3 reviewsTotal number of Google reviews Donnell has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Not professional at all, all crew and staff and very rude.

Response from the owner · 4 years ago

Mr. Thomas, Our staff could not offer you the service that you requested.

william vee4 reviewsTotal number of Google reviews william has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

This place is amazing! If I could give it 10 stars I would. My daughter just completed her second lesson today. After her first lesson she could stop talking about and asking when she could go back. The instructors are professional, so patient and extremely encouraging! It is exciting to see my daughter's progress after just two lessons! The price is very reasonable as well. I would suggest this place to anyone looking to get there kids into riding. Update: my daughter has been taking lessons here now for over a year and I can not say enough good about the lesson barn. Her skills have grown so much and it is truly exciting to see her grow. Not only as a rider but it has give her so much confidence in other non related areas if her life! We both look forward to her lessons every week. The staff continues to impress me. They are just great people and alot of fun! If you are looking into riding lessons for you or your child there is no other choice in my mind then the lesson barn!

Ryan ALocal Guide · 543 reviewsTotal number of Google reviews Ryan has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great place for a birthday party

Parvati Vaish7 reviewsTotal number of Google reviews Parvati has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

My experience at the Lesson Barn of Heritage Farm has been exceptionally positive. Jackie, Presley and Jade have been amazing to to learn from. All three of them have been so welcoming and encouraging that I look forward to spending my thirty minutes with them. They immediately made me feel at ease and have been great at encouraging me while still giving pointed direction. I've learned a lot in just three lessons and I look forward to coming back to learn more.

The Lesson Barn of Heritage Farm on Google Maps →

Business details