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The Palms Day Spa

Spa · Abilene, TX · reviewed since 2024

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%87+51.1Reliability 26%80+20.9Value 15%100+15.2Momentum penalty79−2.1Experts Score= 85Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.85SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#75 of 101 wellness servicesPosition by Experts Score among all companies we track in this category. · better than 26%
4.9 ★★★★★ 41 Google reviews · 10 photos
95%five-star reviews
4.71★last 12 monthsAverage stars on reviews from the last 12 months only.
4.2%1–2★ in 2 yearsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
29%reviews answered by the owner
Nov 2026latest review

The Palms Day Spa at a glance

The Palms Day Spa holds a 4.9 rating from 41 Google reviews, with the owner responding to 29 percent of them. Customers frequently praise the clean, relaxing atmosphere, sound machines, and complimentary snacks, while highlighting specific services like deep tissue massages, facials, body scrubs, and waxing. Reviewers often note the staff's punctuality, communication skills, and ability to address specific physical pain or skin concerns effectively. A recurring criticism in low-star feedback involves the lack of a reception desk, unanswered phone calls, and the absence of exterior signage, which made locating the business difficult for some visitors.

  • Google rating: 4.9 out of 5 from 41 reviews (95% five-star).
  • Reviews on this page: 41 Google reviews (39 with written comments).
  • Owner responses: the business replied to 29% of reviews.
  • Most recent review: November 2, 2026.
  • Service: Wellness Service serving Abilene, Texas.

Data from Google, last updated November 3, 2026.

Score profile vs other wellness services

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and satisfaction; weakest: momentum.

Satisfaction87Reliability80Craft & service–Value100Momentum79Replies to reviews–Satisfaction: 87 (median 94)Reliability: 80 (median 94)Value: 100 (median 100)Momentum: 79 (median 100)
The Palms Day SpaWellness Services median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.The Palms Day Spa: 87/100 on this factor. Category median: 94.A
87
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.The Palms Day Spa: 80/100 on this factor. Category median: 94.A
80
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 100.–
–
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.The Palms Day Spa: 100/100 on this factor. Category median: 100.A
100
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.The Palms Day Spa: 79/100 on this factor. Category median: 100.B
79
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 50.–
–

Bar = this company · dark tick = category median.

Star ratings

41 Google reviews we collected

  • 5 stars3995%
  • 4 stars12%
  • 3 stars00%
  • 2 stars00%
  • 1 star12%

Praise vs complaints

Phrases our text analysis found in 39 written reviews

  • Praise4798%
  • Complaints12%

PriceGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Price verdicts customers left with their Google review

  • Great price975%
  • Reasonable325%
  • Overpriced00%
  • Not sure00%

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude1429%
  • Would recommend1225%
  • Quality & results1021%
  • Speed & response715%
  • Communication24%
  • Honesty & trust24%
  • Price & value12%

What customers talk about

We read 39 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “The owners are so nice as well, and I would recommend them to anyone in the Abilene area!”
  • “Josh was amazing and I recommend him for anyone experiencing neck and upper back pain.”
  • “Best service by Amber did great job she good with her hands went in with back pain she relieved some of my back tension .”
  • “Courtney made me feel comfortable immediately and we discussed a plan for my skin and what I wanted to achieve with a facial.”
  • “She was great at explaining and educating me about different products.”
  • “My husband surprised me with a spa day here and Courtney did an amazing facial, such a genuine, sweet person.”
  • “The Palms was better than all of those and at a fraction of the cost!”

People customers mention

  • Courtney 9 reviews
  • Josh 6 reviews
  • Tiffany 3 reviews
  • Micah 3 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired The Palms Day Spa for 5 kinds of job. Pick one to see what they paid and said.

Recent reviews

Embroiderlya day ago★★★★★

I had a great experience! Josh did an excellent job on the deep tissue massage. Their building/rooms were very clean and relaxing. I especially appreciated the sound machines around the building that also added extra relaxation!

DestinyLocal Guide · 30 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 days ago★★★★★

Moved here for a couple months, needed somewhere to get monthly facials. Courtney made me feel comfortable immediately and we discussed a plan for my skin and what I wanted to achieve with a facial. She was great at explaining and educating me about different products. She uses Eminence products here, which I do…

Great priceFacial
Jaime18 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Best service by Amber did great job she good with her hands went in with back pain she relieved some of my back tension .gave a 5 star she's great in her job .I'm definitely going back need more work on my back .Good attitude she welcomed you with a smile .Good atmosphere here recommended.👍👍👍🥰

Great priceMassage therapyMassage
Kassandra9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

I went here for months and only stopped because I had to move cities. I absolutely loved my appointments with Amber! The owners are so nice as well, and I would recommend them to anyone in the Abilene area!

Great priceMassage therapy
SeanLocal Guide · 21 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

I took my wife for a couples massage, body scrub, and facial as a package for our anniversary. We've done this at several places over the years and at some high end resorts. The Palms was better than all of those and at a fraction of the cost! We will definitely come back!

Great priceSpa packagesSkin treatmentsFacial
Sydney6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

My husband surprised me with a spa day here and Courtney did an amazing facial, such a genuine, sweet person. I ended with a massage and body scrub with Tiffany. Also such a great person. They provided a drink and charcuterie snack plate. Highly recommend!

Reasonable priceSpa packages

Photos

Customer reviews

4.9 ★★★★★ 41 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Embroiderly
Review from Google · view on Google
★★★★★

I had a great experience! Josh did an excellent job on the deep tissue massage. Their building/rooms were very clean and relaxing. I especially appreciated the sound machines around the building that also added extra relaxation!

Destiny OrrLocal Guide · 30 reviewsTotal number of Google reviews Destiny has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Moved here for a couple months, needed somewhere to get monthly facials. Courtney made me feel comfortable immediately and we discussed a plan for my skin and what I wanted to achieve with a facial. She was great at explaining and educating me about different products. She uses Eminence products here, which I do love. Facial was super relaxing! My skin feels refreshed and glowy. I can't wait for my next one. Thank you Courtney. 🥰🥰

  • Price assessment: Great price
  • Services: Facial
Response from the owner · a day ago

Thank you so much, Destiny! I’m excited to take care of you while you’re here in Abilene! 🤍🤍

Michelle Elliot9 reviewsTotal number of Google reviews Michelle has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Amber was very welcoming and calm. The scrub was amazing.

  • Price assessment: Great price
  • Services: Skin treatments
Jaime Ramirez18 reviewsTotal number of Google reviews Jaime has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Best service by Amber did great job she good with her hands went in with back pain she relieved some of my back tension .gave a 5 star she's great in her job .I'm definitely going back need more work on my back .Good attitude she welcomed you with a smile .Good atmosphere here recommended.👍👍👍🥰

  • Price assessment: Great price
  • Services: Massage therapy, Massage
Response from the owner · a month ago

Thank you for your great review, Jaime! We’re so glad you enjoyed your time at The Palms. Looking forward to your next appointment!

Kassandra Mann9 reviewsTotal number of Google reviews Kassandra has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I went here for months and only stopped because I had to move cities. I absolutely loved my appointments with Amber! The owners are so nice as well, and I would recommend them to anyone in the Abilene area!

  • Price assessment: Great price
  • Services: Massage therapy
Response from the owner · a month ago

We miss you, Kassandra! 🤍🤍

Sean MorganLocal Guide · 21 reviewsTotal number of Google reviews Sean has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I took my wife for a couples massage, body scrub, and facial as a package for our anniversary. We've done this at several places over the years and at some high end resorts. The Palms was better than all of those and at a fraction of the cost! We will definitely come back!

  • Price assessment: Great price
  • Services: Spa packages, Skin treatments, Facial, Massage therapy, Massage
Response from the owner · a month ago

Thank you for your review, Sean! So glad you chose us to celebrate ☺️ Looking forward to your next spa day with us!

Kim Bush4 reviewsTotal number of Google reviews Kim has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Had a 1 hour facial done. It was amazing. Highly recommend it!

  • Price assessment: Reasonable price
Response from the owner · 4 months ago

So glad to hear that you enjoyed your facial with April! Hope to see you again soon 😊

Sydney Cardona6 reviewsTotal number of Google reviews Sydney has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

My husband surprised me with a spa day here and Courtney did an amazing facial, such a genuine, sweet person. I ended with a massage and body scrub with Tiffany. Also such a great person. They provided a drink and charcuterie snack plate. Highly recommend!

  • Price assessment: Reasonable price
  • Services: Spa packages
Response from the owner · 4 months ago

So glad to hear you enjoyed your spa day!! We loved getting to work on you Sydney! 🤍

Gina ThomasLocal Guide · 56 reviewsTotal number of Google reviews Gina has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Absolutely fantastic massage.

  • Price assessment: Great price
  • Services: Massage therapy
Response from the owner · 4 months ago

Thank you, Gina! Hope to see you again soon 😊

Brittany Ghergherehchi10 reviewsTotal number of Google reviews Brittany has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Courtney was great! Very thorough and detail oriented while also making sure I was comfortable throughout the process.

Response from the owner · 4 months ago

Thank you, Brittany! 🤍

The Palms Day Spa on Google Maps →

Business details

  • Address: 4601 Antilley Rd Bldg C, Suite 308, Abilene, TX 79606
  • Phone: (325) 428-9904
  • Profile:
  • Service area: Abilene, TX