Bottled water supplier · Kinnelon, NJ · reviewed since 2024
iHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%100+69.2Reliability 31%98+30.2Experts Score= 99Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.99SCORE
AGradeiLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#1 of 40 water purification servicesiPosition by Experts Score among all companies we track in this category. · better than 100%
5.0★★★★★99 Google reviews · 24 photos
100%five-star reviews
5.00★last 12 monthsiAverage stars on reviews from the last 12 months only.
0%1–2★ in 2 yearsiShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
Google reviewers rate The Water Spot five stars based on ninety-nine reviews, with the owner responding to ninety percent of them. Customers frequently highlight the friendly, knowledgeable staff who explain the purification process and provide full service, including cleaning bottles, refilling, and loading vehicles. The water is described as tasting fresh and pure, with competitive pricing and a loyalty program. The store is noted for its cleanliness and organization, and no common criticisms appear in the provided excerpts.
Google rating: 5.0 out of 5 from 99 reviews (100% five-star).
Reviews on this page: 99 Google reviews (87 with written comments, 8 with photos).
Owner responses: the business replied to 90% of reviews.
Most recent review: October 7, 2026.
Service: Water Purification Service serving Kinnelon, New Jersey.
Data from Google, last updated October 25, 2026.
Score profile vs other water purification services
Score per factor (100 = best)iEach factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: satisfaction and momentum; weakest: reliability.
The Water SpotWater Purification Services median0 = centre, 100 = best
SatisfactioniSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.The Water Spot: 100/100 on this factor. Category median: 88.A
100
ReliabilityiReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.The Water Spot: 98/100 on this factor. Category median: 86.A
98
Craft & serviceiCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 85.–
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ValueiValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 100.–
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MomentumiMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.The Water Spot: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsiReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 71.–
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Bar = this company · dark tick = category median.
Star ratings
99 Google reviews we collected
5.0of 5
5 stars99100%
4 stars00%
3 stars00%
2 stars00%
1 star00%
Praise vs complaints
Phrases our text analysis found in 87 written reviews
98%praise
Praise11898%
Complaints22%
Topic share
How often each topic comes up in the written reviews
7topics
Staff & attitude3529%
Quality & results2521%
Would recommend2118%
Communication1714%
Price & value1311%
Honesty & trust54%
Speed & response43%
What customers talk about
We read 87 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“Diego was super friendly and gave me a quick tour of the filtration system and explained how everything works.”
“Excellent service, the water is great, they explain what each type of water is for.”
“If you live in the area you know the area has terrible water, and all the water stores I've tried have failed my expectations until now.”
“Great tasting water, great customer service I highly recommend you check him out!”
“As first timers, we appreciated how Diego explained how everything works and even showed us the purification process, which was amazing to see.”
“Prices are fair, and you can tell the focus is on quality and community, not just profit.”
“Diego is incredibly friendly, knowledgeable, and genuinely helpful.”
“I would recommend that place because service is quick and they rinse for you bottles of water .”
People customers mention
Diego11 reviews
Lodi6 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Recent reviews
Lisa11 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★
As first timers, we appreciated how Diego explained how everything works and even showed us the purification process, which was amazing to see. They also deliver, which made it so easy. The water tastes great, and we'll definitely keep getting our water here. Highly recommend!
stephen4 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
THE water spot.
owner literally learned about water purification and all the science behind it, ensuring he provides the best possible service and cleanest water available.
very professional and friendly.
highly recommended
Josh4 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★
Stopped in to refill my 5-gallon water jug and picked up some ice while I was there. Diego was super friendly and gave me a quick tour of the filtration system and explained how everything works. Great experience and service. I live nearby, so I’ll definitely be coming back!
AnthonyLocal Guide · 42 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★
Beautiful Set Up, People, You Have OPTIONS, ie, Alkaline, Mixed, Purified, Spring And Soon Distilled Water!!!
See Diego, He'll Take Care Of You..
Raul4 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★
Muy buen servicio, el agua save excelente, te explica para que es cada agua recomiendo este lugar 110%
Michael4 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★
Diego was very knowledgeable about his water and the purification process. Great tasting water, great customer service I highly recommend you check him out!
As first timers, we appreciated how Diego explained how everything works and even showed us the purification process, which was amazing to see. They also deliver, which made it so easy. The water tastes great, and we'll definitely keep getting our water here. Highly recommend!
Response from the owner · 2 weeks ago
Good morning Lisa. Thank you for the great review and appreciate the opportunity to serve you. Look forward to seeing you again.
stephen churns4 reviewsiTotal number of Google reviews stephen has written across all businesses on Google Maps, not just this one.
THE water spot.
owner literally learned about water purification and all the science behind it, ensuring he provides the best possible service and cleanest water available.
very professional and friendly.
highly recommended
Response from the owner · a month ago
Hello Stephen thank you for stopping by our store and letting me teach you a little about our process. Hope to see you again soon. Be safe
Luky Detailing9 reviewsiTotal number of Google reviews Luky has written across all businesses on Google Maps, not just this one.
Stopped in to refill my 5-gallon water jug and picked up some ice while I was there. Diego was super friendly and gave me a quick tour of the filtration system and explained how everything works. Great experience and service. I live nearby, so I’ll definitely be coming back!
Anthony BanksLocal Guide · 42 reviewsiTotal number of Google reviews Anthony has written across all businesses on Google Maps, not just this one.
Muy buen servicio, el agua save excelente, te explica para que es cada agua recomiendo este lugar 110%
Response from the owner · 2 months ago
Raul muchas gracias por El review. Me gusta poder servirte todas las opciones para que seas UN cliente mas educado con El agua. Bien dia y gracias. Nos vemos la proxima.
Michael Kaminski4 reviewsiTotal number of Google reviews Michael has written across all businesses on Google Maps, not just this one.
Diego was very knowledgeable about his water and the purification process. Great tasting water, great customer service I highly recommend you check him out!
Response from the owner · 2 months ago
Thanks Michael appreciate the business and for trying us out. Hope that you enjoy the water. See you soon
Melyna Portal12 reviewsiTotal number of Google reviews Melyna has written across all businesses on Google Maps, not just this one.
Wonderful experience ! Diego explained how the filtration system works in depth and how they clean the water gallons effectively. I will be coming back here and recommending my family and friends to this establishment
Response from the owner · 2 months ago
Melyna thank you very much for stopping by today and was very nice meeting you. Look forward to seeing you again . Hope that you enjoy our water 💦
Alan Widlak4 reviewsiTotal number of Google reviews Alan has written across all businesses on Google Maps, not just this one.
