Analyzing 9,114,2679.1M ReviewsFor 25,81725.8K Experts

Wholly Beauty Tanning Boutique logo

Wholly Beauty Tanning Boutique

Tanning salon · Adairsville, GA · reviewed since 2019

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%86+54.6Reliability 28%89+25.1Replies to reviews 8%93+7.7Experts Score= 87Not enough data for value; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.87SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#52 of 124 beauty salonsPosition by Experts Score among all companies we track in this category. · better than 59%
4.8 ★★★★★ 40 Google reviews · 24 photos
93%five-star reviews
0%1–2★, last 20 reviewsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
100%reviews answered by the owner
Mar 2025latest review
📞 Call (770) 773-9050Request a call backWebsite ↗

Wholly Beauty Tanning Boutique at a glance

Customers frequently praise the friendly staff, clean facilities, and affordable pricing for tanning beds, spray tans, and red light therapy. Reviewers highlight the owner's responsiveness and knowledge regarding wellness products, including CBD and skincare items. However, two low-star reviews criticize the owner for rude behavior when asking patrons to move their vehicles from the closed storefront, noting a lack of communication regarding operating hours.

  • Google rating: 4.8 out of 5 from 40 reviews (93% five-star).
  • Reviews on this page: 40 Google reviews (27 with written comments).
  • Owner responses: the business replied to 100% of reviews.
  • Most recent review: March 15, 2025.
  • Service: Beauty Salon serving Adairsville, Georgia.

Data from Google, last updated November 6, 2026.

Score profile vs other beauty salons

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: replies to reviews and reliability; weakest: satisfaction.

Satisfaction86Reliability89Craft & service–Value–Momentum–Replies to reviews93Satisfaction: 86 (median 88)Reliability: 89 (median 84)Replies to reviews: 93 (median 52)
This companyBeauty Salons median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Wholly Beauty Tanning Boutique: 86/100 on this factor. Category median: 88.A
86
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Wholly Beauty Tanning Boutique: 89/100 on this factor. Category median: 84.A
89
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 98.–
–
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 90.–
–
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Not enough reviews for this factor yet. Category median: 100.–
–
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Wholly Beauty Tanning Boutique: 93/100 on this factor. Category median: 52.A
93

Bar = this company · dark tick = category median.

Star ratings

40 Google reviews we collected

  • 5 stars3793%
  • 4 stars13%
  • 3 stars13%
  • 2 stars00%
  • 1 star13%

Praise vs complaints

Phrases our text analysis found in 27 written reviews

  • Praise1794%
  • Complaints16%

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude1161%
  • Price & value317%
  • Would recommend211%
  • Communication16%
  • Honesty & trust16%

What customers talk about

We read 27 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “The staff members are very helpful and accommodating.”
  • “They stand apart from other tanning beds, number #1 the BEST beds, #2, the prices, and number #3, the WHOLLY BEAUTY herself….”
  • “I highly recommend these products and the store to anyone.”
  • “Took the time to explain to me the difference in the beds and how they work.”
  • “Always amazing quality products with full transparency about their ingredients and how they are made.”

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired Wholly Beauty Tanning Boutique for 2 kinds of job. Pick one to see what they paid and said.

Recent reviews

CarolLocal Guide · 24 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

I have been coming here for over 3 years, and they have the BEST tanning around. They stand apart from other tanning beds, number #1 the BEST beds, #2, the prices, and number #3, the WHOLLY BEAUTY herself…. Laura. Laura IS a WHOLLY BEAUTY inside and out. If you live in Adairsville, or Calhoun, or ANYWHERE close you…

TerriLocal Guide · 28 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

I am so happy to have found out about this place. The staff members are very helpful and accommodating. The tanning beds and rooms are always clean and inviting.

Kayden1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Hands down the best customer service I’ve ever had at a beauty salon. Laura is SO sweet and informational, she truly cares about her customers! Great prices and very clean tanning beds!

RichardLocal Guide · 93 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Great people here. Real nice. Took the time to explain to me the difference in the beds and how they work. Suggested times I should use to get started. Even offered to break me off a piece of their Aloe Plant if I over did the tan. Got a punch card too that you can collect visits on so you can get a free visit if you don't want to do a monthly thing.

Sunbed tanningTanningUV tanning
terrieLocal Guide · 37 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

This place is phenomenal . The owners are very caring and knowledgeable. Been tanning here for a couple months. took my husband in for the red light therapy and he's also very pleased. Will definitely recommend to my friends.

Clint7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

You guys definitely have to check this shop out, you can get your tan on you can get your beauty on and they have a lot of other good items for your mental health and wellness as well.. So get by there and check this place out!

Skin treatmentsTanning

Jobs customers hired them for

JobReviewsCategory typical
Tanning3—
Skin treatments2$103–$246

Compare with

Photos

Customer reviews

4.8 ★★★★★ 40 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Tony Pratt5 reviewsTotal number of Google reviews Tony has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great business

Response from the owner · 5 months ago

Thank You Tony for taking the time to review! We appreciate you!

Carol AndersonLocal Guide · 24 reviewsTotal number of Google reviews Carol has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I have been coming here for over 3 years, and they have the BEST tanning around. They stand apart from other tanning beds, number #1 the BEST beds, #2, the prices, and number #3, the WHOLLY BEAUTY herself…. Laura. Laura IS a WHOLLY BEAUTY inside and out. If you live in Adairsville, or Calhoun, or ANYWHERE close you have to try them out, you will LOVE ❤️ it here. I’m so happy to have found them 👍🏻😀❤️.

Response from the owner · 2 years ago

Thank you Carol, I appreciate you so very much! Your kind word warm my heart, I give God ALL the glory, He makes it all possible! May He Bless you my friend!

Terri WeightmanLocal Guide · 28 reviewsTotal number of Google reviews Terri has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I am so happy to have found out about this place. The staff members are very helpful and accommodating. The tanning beds and rooms are always clean and inviting.

Response from the owner · 2 years ago

Thank you Terri for your kind words, we are so glad that you enjoyed your time here. We look forward to seeing you again 😁 God bless you

Amy MyersLocal Guide · 304 reviewsTotal number of Google reviews Amy has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

One stop shop

Response from the owner · 5 months ago

Thank You Aimee for taking the time to review! We appreciate you!

Kayden Godfrey1 reviewTotal number of Google reviews Kayden has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Hands down the best customer service I’ve ever had at a beauty salon. Laura is SO sweet and informational, she truly cares about her customers! Great prices and very clean tanning beds!

Response from the owner · 3 years ago

Thank you so much for your kind words. I appreciate you!!

Richard SkajaLocal Guide · 93 reviewsTotal number of Google reviews Richard has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great people here. Real nice. Took the time to explain to me the difference in the beds and how they work. Suggested times I should use to get started. Even offered to break me off a piece of their Aloe Plant if I over did the tan. Got a punch card too that you can collect visits on so you can get a free visit if you don't want to do a monthly thing.

  • Services: Sunbed tanning, Tanning, UV tanning
Response from the owner · 3 years ago

Great having you part of the family!! 🙌 Thanks for the review!!

Candice Perry6 reviewsTotal number of Google reviews Candice has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great place! Very friendly!!!

Response from the owner · 3 years ago

Thank you!!! 😁

LeMayLocal Guide · 37 reviewsTotal number of Google reviews LeMay has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great tanning beds, great spray tans and wonderful customer service

Response from the owner · 3 years ago

🥰

Ashley EhrhardtLocal Guide · 55 reviewsTotal number of Google reviews Ashley has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Love tanning here. The owners are great

Response from the owner · 3 years ago

Thank you for those kind words 🙌

JustinLocal Guide · 204 reviewsTotal number of Google reviews Justin has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great staff

Response from the owner · 3 years ago

Thank you very much 😊

Wholly Beauty Tanning Boutique on Google Maps →

Business details