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Allure Tanning Salon

Tanning salon · Hastings, MN · reviewed since 2022

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%75+47.6Reliability 28%58+16.4Replies to reviews 8%69+5.7Momentum penalty47−5.3Experts Score= 64Not enough data for value; its weight is shared by the others.Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.64SCORE
BGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#94 of 101 hair salonsPosition by Experts Score among all companies we track in this category. · better than 7%
4.8 ★★★★★ 45 Google reviews · 6 photos
93%five-star reviews
4.00★last 12 monthsAverage stars on reviews from the last 12 months only.
10%1–2★, last 20 reviewsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
53%reviews answered by the owner
Jul 2026latest review

Allure Tanning Salon at a glance

Google reviewers rate Allure Tanning Salon 4.8 out of 5 based on 45 reviews, frequently praising the clean facility, friendly staff, and affordable pricing for tanning beds and spray tans. Customers highlight the knowledgeable service and well-maintained equipment. However, low-star reviews criticize the phone customer service and allege discriminatory practices, while also disputing the value of tanning time and bulb strength.

  • Google rating: 4.8 out of 5 from 45 reviews (93% five-star).
  • Reviews on this page: 45 Google reviews (34 with written comments, 1 with photos).
  • Owner responses: the business replied to 53% of reviews.
  • Most recent review: July 30, 2026.
  • Service: Hair Salon serving Hastings, Minnesota.

Data from Google, last updated October 27, 2026.

Score profile vs other hair salons

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: satisfaction and replies to reviews; weakest: momentum.

Satisfaction75Reliability58Craft & service–Value–Momentum47Replies to reviews69Satisfaction: 75 (median 88)Reliability: 58 (median 84)Momentum: 47 (median 100)Replies to reviews: 69 (median 47)
Allure Tanning SalonHair Salons median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Allure Tanning Salon: 75/100 on this factor. Category median: 88.B
75
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Allure Tanning Salon: 58/100 on this factor. Category median: 84.C
58
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 98.–
–
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 97.–
–
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Allure Tanning Salon: 47/100 on this factor. Category median: 100.C
47
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Allure Tanning Salon: 69/100 on this factor. Category median: 47.B
69

Bar = this company · dark tick = category median.

Star ratings

45 Google reviews we collected

  • 5 stars4293%
  • 4 stars12%
  • 3 stars00%
  • 2 stars00%
  • 1 star24%

Praise vs complaints

Phrases our text analysis found in 34 written reviews

  • Praise3595%
  • Complaints25%

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude1849%
  • Price & value1027%
  • Quality & results411%
  • Would recommend411%
  • Speed & response13%

What customers talk about

We read 34 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “Helpful staff, Aubrey was knowledgeable of beds and products.”
  • “The salon is clean, staff is friendly, and the prices are reasonable.”
  • “Always does a great job for me and makes it super comfortable!”
  • “Highly recommend!”
  • “The owner is friendly, funny and put me me at ease immediately.”

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired Allure Tanning Salon for 1 kind of job. Pick one to see what they paid and said.

Recent reviews

JessicaLocal Guide · 62 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

I love this place. Super friendly and helpfull staff. Very clean and smells so good when you walk in. High quality beds too!

AndrewLocal Guide · 73 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★

Terrible customer service when answering the phone. Many comments on FB about not wanting colored folks here, AVOID!!!!

AudreyLocal Guide · 140 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

i’ve had a lot of tanning bed experience and let me tell you the beds here are freakin amazing. heat up nicely and bulbs are strong. super super clean. can’t stand nasty beds. that was far from nasty. super welcoming workers. if you can’t decide let me be your sign. DO. IT. WELL WORTH THE MONEY. WELL WORTH YOUR TIME. so happy i went here. :)

CaitlinLocal Guide · 16 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Allure is an extremely clean tanning salon. The Owner pays attention to every last detail and assures Every one of her clients a safe tanning experience by Educating and providing the very best lotions available on the market. The prices are fair and the salon and beautiful! The beds are top quality and Bulbs are…

BEVERLYLocal Guide · 41 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★

Total rip-off. A level 2 bed is customary for 20 minutes tanning time however, the owner only allows 12 minutes which requires you to tan for almost 2 months straight to get that deep glow you seek. Never have I been so disappointed with a business. The cost for 30 days of level 4 bed is over $220 and still again,…

JakkiLocal Guide · 36 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Helpful staff, Aubrey was knowledgeable of beds and products. Very nice and clean establishment.

Photos

Customer reviews

4.8 ★★★★★ 45 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Tracy Crist3 reviewsTotal number of Google reviews Tracy has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Always friendly people, wonderful beds. I love this place

Response from the owner · 7 months ago

Tracy, thank you so much for supporting us and taking the time to leave a review! Plus the fun gifts you always have!

Jessica MagnusonLocal Guide · 62 reviewsTotal number of Google reviews Jessica has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I love this place. Super friendly and helpfull staff. Very clean and smells so good when you walk in. High quality beds too!

Response from the owner · 7 months ago

Thank you so much for your kinds words! We appreciate your business and the time you took to leave us a review!

Andrew LeLocal Guide · 73 reviewsTotal number of Google reviews Andrew has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Terrible customer service when answering the phone. Many comments on FB about not wanting colored folks here, AVOID!!!!

Response from the owner · 9 months ago

Hi Andrew, This review does not reflect our business or our values. We have no record of a phone interaction with you, and there have been no comments of the nature you described on our Facebook or any other platform. We are an inclusive salon and proudly serve all clients. We believe this review was intended for a different business and respectfully request that it be corrected or removed. -Allure Tanning Salon

Craven Moorehead12 reviewsTotal number of Google reviews Craven has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Salon smells great and after tanning I’m looking extra zesty! Highly recommend!

Audrey GearLocal Guide · 140 reviewsTotal number of Google reviews Audrey has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

i’ve had a lot of tanning bed experience and let me tell you the beds here are freakin amazing. heat up nicely and bulbs are strong. super super clean. can’t stand nasty beds. that was far from nasty. super welcoming workers. if you can’t decide let me be your sign. DO. IT. WELL WORTH THE MONEY. WELL WORTH YOUR TIME. so happy i went here. :)

Response from the owner · a year ago

Audrey, thank you so much for your kinds words! We appreciate your business and the time you took to leave us a review! :)

Caitlin NordangLocal Guide · 16 reviewsTotal number of Google reviews Caitlin has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Allure is an extremely clean tanning salon. The Owner pays attention to every last detail and assures Every one of her clients a safe tanning experience by Educating and providing the very best lotions available on the market. The prices are fair and the salon and beautiful! The beds are top quality and Bulbs are always maintained and cleaned on the regular! 10/10

Response from the owner · 2 years ago

Caitlin, thank you so much for choosing our salon and taking the time to leave a review!

BEVERLY BLocal Guide · 41 reviewsTotal number of Google reviews BEVERLY has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Total rip-off. A level 2 bed is customary for 20 minutes tanning time however, the owner only allows 12 minutes which requires you to tan for almost 2 months straight to get that deep glow you seek. Never have I been so disappointed with a business. The cost for 30 days of level 4 bed is over $220 and still again, the bulbs are weak and 30 days are not enough yo get that deep tan you can achieve at other salons within the same time frame. RIP OFF!!

Response from the owner · 2 years ago

Hi Beverly, thank you for posting a review. We’re sorry to hear that your experience was not up to standards. We are very diligent about replacing our bulbs before manufacturers recommended time and keeping them clean for the best results. I would appreciate another chance to earn your business. Please call me or ask for me next time you’re at Allure.

Jakki AshlockLocal Guide · 36 reviewsTotal number of Google reviews Jakki has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Helpful staff, Aubrey was knowledgeable of beds and products. Very nice and clean establishment.

Response from the owner · 2 years ago

Thank you so much for your kinds words! We appreciate your business and the time you took to leave us a review!

Lauren Jenkins1 reviewTotal number of Google reviews Lauren has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Always does a great job for me and makes it super comfortable!!

Bree Balster2 reviewsTotal number of Google reviews Bree has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Best salon EVER!! I’ve been going here for 3 years now and it’s the best spray tans I’ve ever gotten. Ashley is the best!

Allure Tanning Salon on Google Maps →

Business details