Diamond Unisex Beauty Salon (Threading & Lash Bar) logo

Diamond Unisex Beauty Salon (Threading & Lash Bar)

Eyelash salon · Secaucus, NJ · reviewed since 2014

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%84+45.8Reliability 24%75+18.2Value 14%82+11.6Replies to reviews 7%100+7.1Craft & service penalty72−2.8Experts Score= 80Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.80SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#64 of 101 hair salonsPosition by Experts Score among all companies we track in this category. · better than 37%
4.8 ★★★★★ 523 Google reviews · 24 photos
94%five-star reviews
4.88★last 12 monthsAverage stars on reviews from the last 12 months only.
3.6%1–2★ in 2 yearsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
100%reviews answered by the owner
$8typical billMedian bill customers of this company reported in their reviews (needs 3+ priced reviews).

Diamond Unisex Beauty Salon (Threading & Lash Bar) at a glance

Google reviewers rate the salon 4.8 out of 5 based on 523 reviews, with the owner responding to every comment. Clients frequently praise the precision, speed, and affordability of eyebrow threading, waxing, and nail services, noting that staff are professional and attentive to detail. However, low-star feedback highlights recurring issues with eyelash extension durability and discomfort, alongside isolated complaints regarding facial reactions to threading and inconsistent waxing techniques.

  • Google rating: 4.8 out of 5 from 523 reviews (94% five-star).
  • Reviews on this page: 523 Google reviews (425 with written comments, 18 with photos).
  • Owner responses: the business replied to 100% of reviews.
  • Most recent review: October 11, 2026.
  • Service: Hair Salon serving Secaucus, New Jersey.

Data from Google, last updated October 28, 2026.

Score profile vs other hair salons

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and replies to reviews; weakest: craft & service.

Satisfaction84Reliability75Craft & service72Value82Momentum100Replies to reviews100Satisfaction: 84 (median 88)Reliability: 75 (median 84)Craft & service: 72 (median 98)Value: 82 (median 97)Momentum: 100 (median 100)Replies to reviews: 100 (median 47)
This companyHair Salons median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Diamond Unisex Beauty Salon (Threading & Lash Bar): 84/100 on this factor. Category median: 88.A
84
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Diamond Unisex Beauty Salon (Threading & Lash Bar): 75/100 on this factor. Category median: 84.B
75
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Diamond Unisex Beauty Salon (Threading & Lash Bar): 72/100 on this factor. Category median: 98.B
72
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Diamond Unisex Beauty Salon (Threading & Lash Bar): 82/100 on this factor. Category median: 97.A
82
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Diamond Unisex Beauty Salon (Threading & Lash Bar): 100/100 on this factor. Category median: 100.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Diamond Unisex Beauty Salon (Threading & Lash Bar): 100/100 on this factor. Category median: 47.A
100

Bar = this company · dark tick = category median.

Star ratings

523 Google reviews we collected

  • 5 stars49394%
  • 4 stars71%
  • 3 stars20%
  • 2 stars20%
  • 1 star194%

Praise vs complaints

Phrases our text analysis found in 425 written reviews

  • Praise41294%
  • Complaints276%

Price

What customers reported paying

$8-87% vs typical hair salons

Middle half of what 14 customers paid ($3–$23) · gold mark = category median.

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude14433%
  • Quality & results12128%
  • Would recommend10023%
  • Price & value317%
  • Speed & response245%
  • Honesty & trust164%
  • Communication31%

What customers talk about

We read 425 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “Super kind & very quick & efficient, will definitely be back”
    “Really unprofessional, upsetting and disappointing.”
  • “Great attention to detail and took her time for eyebrow and full face threading!”
    “The 2 stars is for the back wax but lost 3 from the horrible experience with the bikini.”
  • “Highly recommended—excellent service, along with warm and friendly personal care.”
    “Don’t know what type of glue she uses but i definitely do not recommend.”
  • “Even though I live 25 minutes away, the drive is absolutely worth it.”
    “I’m not asking for a refund but, it was $40 dollars too expensive for a poor quality job.”
  • “Lini did great on my eyebrows, fast and efficient service!”
    “The staff were really patient and kind, even when I was late for my appointment.”
  • “I’ve been coming to Diamond Unisex Beauty Salon for 17 years, ever since I was a teenager, and it’s still the only salon I trust!”
  • “They did a great job with the eye brow tinting and threading Listened and did to how I wanted them done.”

People customers mention

  • Nimi 15 reviews
  • Brazilian 7 reviews
  • Mimi 7 reviews
  • Aayesha 6 reviews
  • Henna 4 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired Diamond Unisex Beauty Salon (Threading & Lash Bar) for 8 kinds of job. Pick one to see what they paid and said.

Recent priced reviews

SHIRLEY6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I'm absolutely obsessed with my new eyelash extensions! The technician, Arpeta, did an incredible job. My lashes look natural yet dramatic, and they're so comfortable I almost forget they're there. I love waking up with beautiful eyes without having to apply any makeup. Highly recommend!

Paid $40–60Eyelash extensions
Abigail4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I always come here to get my eyebrows threaded, they're the only place I trust! I've been going to them since high school, and they've been constantly amazing 👏 Everyone is warm and welcoming, and I've been going to them since before they moved to their current location on bergenline. Definitely recommend!

Paid $1–20Eyebrow threading
Teertha7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Had a very good experience at Diamond Parlor. Arpita is very friendly and good at her work!

Paid $1–20
MoxaLocal Guide · 14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★

The girl did the worst eyebrow threading. One she take so long and she ruined the shape of my eyebrow. Don’t go there for eyebrow threading. I asked for a bit thinner and she left it thick and removed my original shape.I gave her a reference photo too.

Paid $1–20Eyebrow threading
Adela5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Very nice place and clean, love how they do my manicure and pedicure... Also they do eyesbrows👍👍👍 They are amazing.

Paid $20–40ManicureEyebrow shapingPedicure
REEMALocal Guide · 124 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★

One of the best salons in the area! Arpita did an amazing job shaping and cleaning my eyebrows. You can really see the difference in the before and after photos below. I loved the experience – the prices are reasonable, and the service is fantastic. Highly recommend! Thank you! Definitely coming back!

Customer photo from REEMA's review
Paid $1–20Eyebrow threading

Photos

Customer reviews

4.8 ★★★★★ 523 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Bhavana Kota2 reviewsTotal number of Google reviews Bhavana has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great attention to detail and took her time for eyebrow and full face threading!

Response from the owner · 2 weeks ago

Bhavana, Thanks so much for taking the time to write this review. I’m thrilled to hear that you appreciated our salon service. Thank you for your business, Our Motto is to Satisfy our Customers.

Elizabeth Acosta2 reviewsTotal number of Google reviews Elizabeth has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Servicio al 100 👌🏻muy profesional 🎖️

Response from the owner · 2 weeks ago

Elizabeth, Thanks so much for taking the time to write this review. I’m thrilled to hear that you appreciated our salon service. Thank you for your business, Our Motto is to Satisfy our Customers.

Jasmine AlonsozanaLocal Guide · 12 reviewsTotal number of Google reviews Jasmine has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Loved the service … I would go back again!! Thanks

Response from the owner · 4 weeks ago

Jasmine, Thanks so much for taking the time to write this review. I’m thrilled to hear that you appreciated our salon service. Thank you for your business, Our Motto is to Satisfy our Customers.

Ramona GomezLocal Guide · 33 reviewsTotal number of Google reviews Ramona has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Ocadia always do a great job.

Response from the owner · a month ago

Ramona, Thanks so much for taking the time to write this review. I’m thrilled to hear that you appreciated our salon service. Thank you for your business, Our Motto is to Satisfy our Customers.

Kiara Polanco4 reviewsTotal number of Google reviews Kiara has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Amazing service 10/10 highly recommend!!! I love my eyebrows and my Brazilian wax experience was absolutely phenomenal

Response from the owner · 2 months ago

Kiara, Thanks so much for taking the time to write this review. I’m thrilled to hear that you appreciated our salon service. Thank you for your business, Our Motto is to Satisfy our Customers.

Jamie McDonald6 reviewsTotal number of Google reviews Jamie has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I come in for brows and Brazilian. I’ve been an infrequent customer for years and I always receive the best service. The ladies are delicate and precise. I absolutely recommend.

Response from the owner · 2 months ago

Jamie, Thanks so much for taking the time to write this review. I’m thrilled to hear that you appreciated our salon service. Thank you for your business, Our Motto is to Satisfy our Customers.

Sarena Jade2 reviewsTotal number of Google reviews Sarena has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Got a great wax from Shruti! Super kind & very quick & efficient, will definitely be back

Response from the owner · 2 months ago

Sarena, Thanks so much for taking the time to write this review. I’m thrilled to hear that you appreciated our salon service. Thank you for your business, Our Motto is to Satisfy our Customers.

Micaela Grijalva8 reviewsTotal number of Google reviews Micaela has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Amazing service

Response from the owner · 2 months ago

Micaela, Thank so much for taking the time to write this review. I'm thrilled to hear that you appreciated our salon service. Thank you for your business, Our Motto is to Satisfy our Customers.

Marina KLocal Guide · 75 reviewsTotal number of Google reviews Marina has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

The best brazilian waxing in the area!!! omg I'm such a wimp and a total big baby when it comes to pain and I'm totally coming back here tysm Shruti you're the bestest♡♡♡ She's done a thorough, fine, impeccable job!! 🙈💯

Response from the owner · 2 months ago

Marina, Thank so much for taking the time to write this review. I'm thrilled to hear that you appreciated our salon service. Thank you for your business, Our Motto is to Satisfy our Customers.

gloriana tapia5 reviewsTotal number of Google reviews gloriana has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Amazing service and prices. Did my nails and lashes here and both came out amazing!! Loved it

Response from the owner · 2 months ago

Gloriana, Thank so much for taking the time to write this review. I'm thrilled to hear that you appreciated our salon service. Thank you for your business, Our Motto is to Satisfy our Customers.

Diamond Unisex Beauty Salon (Threading & Lash Bar) on Google Maps →

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