Experts Reviews · Company report
European Wax Center logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%87+47.5Reliability 24%82+19.9Value 14%83+11.7Replies to reviews 7%100+7.1Experts Score= 86Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.86SCORE

European Wax Center

O'Fallon, IL · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #46Position by Experts Score among all companies we track in this category. of 101 hair salons · 4.9★ from 1,148 Google reviews

Report card

Percentile vs other hair salons (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and momentum; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.European Wax Center is better than 87% of hair salons.A
87
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.European Wax Center is better than 82% of hair salons.A
82
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.European Wax Center is better than 100% of hair salons.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.European Wax Center is better than 83% of hair salons.A
83
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.European Wax Center is better than 100% of hair salons.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.European Wax Center is better than 100% of hair salons.A
100

Reviews for your job

Customers hired European Wax Center for 8 kinds of job.

European Wax Center for waxing

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.52
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.73
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 77/100.How Job match is calculatedBuilt only from reviews Google tagged “Waxing”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#10 / 17

All 52 Google reviews tagged “Waxing”

Robin3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 8 months ago★★★★★

Excellent service from Dani. I am a return customer.

Waxing
Beth9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Jessica is the best!!

Eyebrow waxingWaxing
Connie6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Rachel is superb! Super caring, very knowledgeable and thorough, just plain excellent. I will definitely book with her again! Highly recommend!!

Waxing
Nancy4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Reeby is great! She always provides excellent service!

Eyebrow waxingWaxing
Rhy6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

i don’t usually get waxed by alexis but i enjoyed our time and chats. she made me feel comfortable and did a great job

Brazilian waxingWaxing
Akesha14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Candace was very friendly, efficient and fast! I will continue to have her as my wax specialist!

Leg hair removalBikini waxingIntimate area hair waxing
Ayanna4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★

Christina 10/10 highly recommend!!

Waxing
Tamara16 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★

The was my first time getting my under arm waxed. Reeby did an awesome job. I will definitely be a repeat customer.

Waxing
Michelle10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★

Reeby in Shiloh is one of the best wax specialist out there! She takes her time, she knows you and your comfort levels and really takes pride in her work. EUWC is lucky to have her!

Waxing
Peggy1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★

Jessica is awesome!!! She's super friendly and fast!!! Highly recommend her!!!

Waxing
AngelaLocal Guide · 21 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★

Malon is fantastic! She is consistently on time and in her work also. She’s my go to at this location!

Waxing
AbiLocal Guide · 14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Malon is professional, informed, and skilled. She makes what could be an awkward situation very comfortable and easy! This has completely transformed my self care routine!

Waxing
EmilyLocal Guide · 31 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★

I always have a great experience here!

Waxing
Temeka8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★

The service was great. Reeby made me feel comfortable. She is professional and precise.

Waxing
Rickeisha5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Tabitha did great I usually go to ravyn but she wasn't there that day and she's great as well. Tabitha took care of me. I will be going back

Brazilian waxingIntimate area hair waxingWaxing
Michelle5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★

Reeby is amazing! Perfect wax every time and she’s thorough. Highly recommend

Waxing
Nikki7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Ashley was great

Waxing
NitaLocal Guide · 23 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Yesterday was my first time visiting European Wax Center. I absolutely loved everything about it! I’m BIG on great customer service. I received excellent customer service from the time I walked in the door until the time I left. My Esthetician, Jessica was awesome! She was very personable and made me feel…

Waxing
Marissa6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

My wax specialist Ashley kept communication going through the whole service and made me feel very comfortable with me being out of town and this being my first time at this location.

Waxing
Tiffany6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Jessica does an amazing job🖤

Waxing
Elizabeth8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Malon is professional, kind, and does a great job. She made me feel comfortable in what most would consider an uncomfortable situation. The prices are fair and they have great products. The girls at the front desk were helpful, although one was way more personable than the other. I think it’s important to make…

Waxing
PoetryLocal Guide · 26 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Candace was super awesome! Very professional, friendly and did an amazing job at making me feel at ease! She definitely made a typically somewhat uncomfortable and painful experience a very positive one! Candace was exceptional!

Brazilian waxingIntimate area hair waxingWaxing
It’s5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

I loved my brazilian wax, Tymisha did a great job, she made sure to make me feel comfortable , talked me through what she was going to do next, and did a great job all around. i will be returning!

Bikini waxingWaxing
Brooke9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

I have been going to EWC for several years and, since we are military, I’ve visited them in three states. I haven’t had a bad experience yet BUT Malone (O’Fallon, IL) is AMAZING! She is fun to talk to and is hysterical. Kind of takes your mind of the waxing!

Waxing
Moriah1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Love working with Shauntae! She made my experience easy and hilarious

Waxing
Elisa1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Malon made me very comfortable through a rather uncomfortable experience 😅 She made sure to check on how I was doing the entire time! Would highly recommended her!

Waxing
Tiffany2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★

I’m honestly only still going to European Wax because I bought a package. Once these run out, I wont be back.They force their waxers to get people in and out in under 15 minutes for every service, which is unrealistic. Since they’re all rushing to meet their time limits, they’re not doing a great job. The turn over…

Waxing
CarrieLocal Guide · 12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Malon is really great. Efficient, professional and friendly.

Waxing
Diana5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Great experience. Christina was friendly and knowledgeable. Definitely will go back.

Waxing
Amber4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★

More hair missed than removed

Lip hair removalWaxing
Abigail1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Malon is phenomenal! Always on time, and does a fantastic job + her technique is great. I will continue to book with her!

Waxing
Tiarikka2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

I was scared and she talked me through the process, it did hurt but not as bad as everyone says… I will be back and only for her lhh

Bikini waxingBrazilian waxingIntimate area hair waxing
LilLocal Guide · 19 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Malone. Is. AWESOME!! She does a wonderful job at what she does and her customer service is excellent!! She is my goto wax specialist and very much appreciate her kindness and interpersonal skills! Nowadays customer service is out the window but there are people in this world who still make that a priority and…

Body waxingBrazilian waxingUnderarm hair removal
Tiana3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★

Christina is great! She’s always super sweet and she gets you in and out in a timely manner. She’s always promoting the products that you guys sell! She is awesome! I recommend everyone to book with her!

Brazilian waxingWaxing
Shermaine3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Malon is absolutely the best wax girl ever!!!! She’s so friendly and personable. When waxing she takes her time and makes sure she leaves no hair left behind! I’ll definitely be coming back.

Body waxingBrazilian waxingWaxing
Tamara2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Reeby was awesome!! Thanks for a pleasant experience

Waxing
iluvtosing2u6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Amy was fantastic, made me feel extremely comfortable, and explained everything she would be doing. She helped ease my worries after a previous negative experience in the past.

Waxing
Kathi10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Malon is efficient and we laugh the whole time. The facility is great—conveniently located, clean, stocked and the support staff are always courteous.

Waxing
MegLocal Guide · 8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Other aestheticians here are good too, but Sheila is my favorite! Sheila is efficient, precise, knowledgeable, and approachably friendly.

Bikini waxingBrazilian waxingIntimate area hair waxing
Erin11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Love EWC! Christina is the best! She does a great job and is always super friendly and efficient!

Waxing
Jasonna1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Christina is always amazing and very professional. She always makes sure I’m comfortable and lets me know exactly what’s she’s doing and why she’s doing it. Not to mention, I am always very pleased with the services i receive. I’ve had only good experiences with her.

Waxing
Erika1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Amy did a great job!

Waxing
Toni6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Christina is the best at the Shiloh, IL Location!

Waxing
Brittany2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

I had a great experience with Amy! I will definitely be booking with her again.

Waxing
JessLocal Guide · 110 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★

I've been going to different European Wax Centers for almost 7 years. (Lewisville, Austin, Fort Worth, San Antonio, Glen Carbon and now O Fallon.) I've had mixed opinions on ALL of them but keep trying because they are more affordable than other privately owned waxing places... AND decent if you can find a good…

Body waxingBrazilian waxingWaxing
Abby5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★

This was my second time using EWC. The first time I only did the eyebrows and the upper lips, the waxer took time with me. Not only she waxed but also she filled my eyebrows for a whole 30min. It was like a mini massage. I really enjoyed it. However, this time, I am very disappointed. I ordered full face wax. Before…

Waxing
LorenaLocal Guide · 10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Everyone was friendly and attentive. It’s very clean. Answered all my questions regarding up keep until my next appointment.

Brazilian waxingWaxing
Amanda4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Rating only, no written review.

Waxing
MariaEdited 3 years ago★★★★★

Rating only, no written review.

Body waxingWaxing
Amanda1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Rating only, no written review.

Waxing
daeshi1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Rating only, no written review.

Waxing
Sky1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★

Rating only, no written review.

Bikini waxingBrazilian waxingWaxing

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