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Grand Rapids Towing

Towing service · Wyoming, MI · reviewed since 2013

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%93+50.7Reliability 24%81+19.6Value 14%100+14.1Replies to reviews 7%36+2.5Momentum penalty54−4.6Experts Score= 82Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.82SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#97 of 144 towing servicesPosition by Experts Score among all companies we track in this category. · better than 33%
4.9 ★★★★★ 7,859 Google reviews · 24 photos
96%five-star reviews
4.68★last 12 monthsAverage stars on reviews from the last 12 months only.
4.4%1–2★ in 2 yearsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
23%reviews answered by the owner
Oct 2026latest review

Grand Rapids Towing at a glance

Google reviewers rate Grand Rapids Towing 4.9 out of 5 based on 7,859 reviews, with the owner responding to 23% of them. Customers frequently praise the prompt arrival times, friendly and professional drivers, and fair pricing for services like jumpstarts and vehicle recovery. However, low-star reviews indicate a recurring criticism regarding rude or unhelpful customer service interactions, particularly at the storage facility or during initial phone calls.

  • Google rating: 4.9 out of 5 from 7,859 reviews (96% five-star).
  • Reviews on this page: 7,859 Google reviews (3,019 with written comments, 25 with photos).
  • Owner responses: the business replied to 23% of reviews.
  • Most recent review: October 26, 2026.
  • Service: Towing Service serving Wyoming, Michigan.

Data from Google, last updated November 2, 2026.

Score profile vs other towing services

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: replies to reviews.

Satisfaction93Reliability81Craft & service100Value100Momentum54Replies to reviews36Satisfaction: 93 (median 91)Reliability: 81 (median 87)Craft & service: 100 (median 99)Value: 100 (median 100)Momentum: 54 (median 100)Replies to reviews: 36 (median 69)
Grand Rapids TowingTowing Services median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Grand Rapids Towing: 93/100 on this factor. Category median: 91.A
93
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Grand Rapids Towing: 81/100 on this factor. Category median: 87.A
81
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Grand Rapids Towing: 100/100 on this factor. Category median: 99.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Grand Rapids Towing: 100/100 on this factor. Category median: 100.A
100
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Grand Rapids Towing: 54/100 on this factor. Category median: 100.C
54
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Grand Rapids Towing: 36/100 on this factor. Category median: 69.D
36

Bar = this company · dark tick = category median.

Star ratings

7,859 Google reviews we collected

  • 5 stars7,56096%
  • 4 stars2333%
  • 3 stars80%
  • 2 stars80%
  • 1 star501%

Praise vs complaints

Phrases our text analysis found in 2,500 written reviews

  • Praise3,59699%
  • Complaints501%

PriceGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Price verdicts customers left with their Google review

  • Great price1230%
  • Reasonable2255%
  • Overpriced13%
  • Not sure513%

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude1,51642%
  • Speed & response1,19833%
  • Quality & results58716%
  • Would recommend1634%
  • Communication902%
  • Price & value592%
  • Honesty & trust331%

What customers talk about

We read 2,500 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “Driver was very friendly and answered all my questions.”
    “Lady was helpful at the main, the guy at the storage was completely disrespectful.”
  • “Quick arrival time to pick the car up and quick to get it to drop off point.”
    “…quest through AAA Platinum & this tow company accepted the order then delayed the pickup for SEVERAL HOURS until they eventually decided to refuse my…”
  • “I had such a great experience, especially after what had already been a very stressful day dealing with two flat tires.”
    “The gentleman that was at desk for lot was the worst person I have delt with in years.”
  • “I highly recommend this company to anyone in need of towing services.”
    “5 STARS for the driver who showed up, had me sit in his warm truck, and dropped me off at home before he delivered my car to the dealership.”
  • “He was incredibly informative and took the time to explain everything clearly and made sure I felt comfortable throughout the entire process.”
  • “Courteous, on time, experienced, good and clean equipment and affordable.”
    “Not too expensive.”
  • “Very quick and was reliable when I needed assistance.”
    “They lying to you every time you call the tell you 20 min and hour's pass and when you call back they tell you the same thing again and again.”

People customers mention

  • Merl 36 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired Grand Rapids Towing for 8 kinds of job. Pick one to see what they paid and said.

Recent reviews

Charity2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

Driver was very friendly and answered all my questions. Quick arrival time to pick the car up and quick to get it to drop off point.

Great priceCar towing
Chris6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

I needed a Jumpstart.....driver came out quickly ....had me running in no time and was friendly ....thanks again

Katiesha3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 months ago★★★

I didn't catch the name of my tow guy but he was so nice and respectful. He even waited until my uber arrived before he left he really went above and beyond for me. The service was great and affordable.

Reasonable priceCar towing
Ken3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Mark was terrific. Friendly and car knowledgeable. Very happy with your service. Thanks. Ken Rausch

MaryLocal Guide · 264 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

Really appreciated the efficiency and kindness. Jeff was very professional and had my car and me back home long before I expected to be. Very fair price. Highly recommend!

Reasonable priceCar towing
Matt9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Nick was awesome. Called and within 30 mins or so he was out there and got my car hooked up and on the bed in under a few mins. Super nice and willing to get to know me and why my car was coming along for the ride. We talked dnd, my unemployment, and even gave me some nice local leads to check out. Pricing wasn’t…

Customer photo from Matt's review
Reasonable priceCar towing

Photos

Customer reviews

4.9 ★★★★★ 7,859 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Digital Knight2 reviewsTotal number of Google reviews Digital has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

He got there faster than I expected.

Response from the owner · 5 days ago

Thank you for sharing your experience and for the great rating. We're glad to hear that our response time exceeded your expectations. Your feedback is truly appreciated.

Charity Dillingham2 reviewsTotal number of Google reviews Charity has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Driver was very friendly and answered all my questions. Quick arrival time to pick the car up and quick to get it to drop off point.

  • Price assessment: Great price
  • Services: Car towing
Response from the owner · a week ago

Thank you so much for sharing your positive experience. It’s great to hear that our driver was friendly and informative, and that the service was efficient from start to finish. Your feedback is truly appreciated.

Ray Troth1 reviewTotal number of Google reviews Ray has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Driver was awesome

  • Price assessment: Not sure
  • Services: Car towing
Response from the owner · 2 weeks ago

Thank you, Ray, for sharing your experience and highlighting the driver’s awesome service. It’s great to know you had such a positive interaction. Your feedback is truly appreciated.

Stephanie Carter2 reviewsTotal number of Google reviews Stephanie has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Awesome driver he really helped me and was patient.

  • Price assessment: Great price
  • Services: Battery service
Response from the owner · a month ago

Thank you for sharing your experience, Stephanie. We're glad to hear our driver was helpful and patient during your time of need. Your feedback means a lot to us and motivates our team to continue providing caring service.

Chris Mcroberts6 reviewsTotal number of Google reviews Chris has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I needed a Jumpstart.....driver came out quickly ....had me running in no time and was friendly ....thanks again

Response from the owner · a month ago

Thank you for sharing your experience, Chris. It’s great to hear that our driver was able to assist you quickly and provide friendly service. Your feedback is truly appreciated.

Omarha Ok6 reviewsTotal number of Google reviews Omarha has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Rude customer service.

Response from the owner · a month ago

We're disappointed to hear about your experience. Providing courteous and professional service is important to us, and your feedback will be shared with our team. We'd appreciate the opportunity to learn more about what happened and address your concerns directly.

Katiesha Richmond3 reviewsTotal number of Google reviews Katiesha has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I didn't catch the name of my tow guy but he was so nice and respectful. He even waited until my uber arrived before he left he really went above and beyond for me. The service was great and affordable.

  • Price assessment: Reasonable price
  • Services: Car towing
Response from the owner · 2 months ago

Thank you for sharing your experience! We’re delighted to hear that our tow operator was kind, respectful, and went above and beyond to ensure you were safely connected with your Uber. We truly appreciate your feedback and hope you’ll consider updating the star rating to reflect your positive experience.

Kathy StarrLocal Guide · 158 reviewsTotal number of Google reviews Kathy has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Had a flat tire. Prompt service and driver was professional.

  • Price assessment: Not sure
  • Services: Car towing
Response from the owner · 3 months ago

Thank you, Kathy, for sharing your experience and highlighting our prompt service and professional driver. Feedback like yours means a lot and helps us continue to provide reliable assistance to the community.

jewellynne richardson2 reviewsTotal number of Google reviews jewellynne has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Driver, great, accomodating. Patient, honest and knowledgeable.

  • Price assessment: Reasonable price
  • Services: Special vehicle towing
Response from the owner · 2 months ago

Thank you for sharing your positive experience and highlighting the qualities of our driver. It’s wonderful to know you found the service accommodating, patient, and knowledgeable. Your feedback is truly appreciated.

ELIZABETH SAUERS3 reviewsTotal number of Google reviews ELIZABETH has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Came in a timely manner

  • Services: Car towing
Response from the owner · 2 months ago

Thank you, Elizabeth, for taking the time to share your feedback. We're glad to know you were pleased with the timeliness of our service. Your satisfaction is important to us and we appreciate your support.

Grand Rapids Towing on Google Maps →

Business details