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One Direct Towing

Towing service · Apex, NC · reviewed since 2015

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%86+46.9Reliability 24%78+18.9Value 14%95+13.4Replies to reviews 7%100+7.1Craft & service penalty91−0.9Experts Score= 85Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.85SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#91 of 144 towing servicesPosition by Experts Score among all companies we track in this category. · better than 37%
4.8 ★★★★★ 1,239 Google reviews · 24 photos
95%five-star reviews
4.87★last 12 monthsAverage stars on reviews from the last 12 months only.
3.1%1–2★ in 2 yearsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
99%reviews answered by the owner
Nov 2026latest review

One Direct Towing at a glance

Google reviewers rate One Direct Towing 4.8 out of 5 based on 1239 reviews, frequently praising the company's 24/7 availability, rapid response times, and fair pricing. Customers often highlight the professionalism of the drivers, noting that they communicate effectively, provide photo documentation of vehicle condition, and handle difficult towing situations with care. However, a small number of low-star reviews criticize specific instances of unsafe driving, unprofessional phone interactions, and hidden fees, suggesting inconsistent service quality in certain emergencies.

  • Google rating: 4.8 out of 5 from 1,239 reviews (95% five-star).
  • Reviews on this page: 1,239 Google reviews (946 with written comments, 44 with photos).
  • Owner responses: the business replied to 99% of reviews.
  • Most recent review: November 6, 2026.
  • Service: Towing Service serving Apex, North Carolina.

Data from Google, last updated November 6, 2026.

Score profile vs other towing services

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and replies to reviews; weakest: reliability.

Satisfaction86Reliability78Craft & service91Value95Momentum100Replies to reviews100Satisfaction: 86 (median 91)Reliability: 78 (median 87)Craft & service: 91 (median 99)Value: 95 (median 100)Momentum: 100 (median 100)Replies to reviews: 100 (median 69)
One Direct TowingTowing Services median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.One Direct Towing: 86/100 on this factor. Category median: 91.A
86
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.One Direct Towing: 78/100 on this factor. Category median: 87.B
78
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.One Direct Towing: 91/100 on this factor. Category median: 99.A
91
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.One Direct Towing: 95/100 on this factor. Category median: 100.A
95
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.One Direct Towing: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.One Direct Towing: 100/100 on this factor. Category median: 69.A
100

Bar = this company · dark tick = category median.

Star ratings

1,239 Google reviews we collected

  • 5 stars1,17395%
  • 4 stars171%
  • 3 stars40%
  • 2 stars71%
  • 1 star383%

Praise vs complaints

Phrases our text analysis found in 946 written reviews

  • Praise1,56898%
  • Complaints392%

PriceGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Price verdicts customers left with their Google review

  • Great price5333%
  • Reasonable7647%
  • Overpriced42%
  • Not sure2817%

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude56535%
  • Speed & response46529%
  • Quality & results21814%
  • Would recommend17911%
  • Price & value916%
  • Communication523%
  • Honesty & trust372%

What customers talk about

We read 946 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “James the tow truck driver was not only handsome, but incredibly sweet, respectful, and professional!”
    “I wasn’t being disrespectful or anything, I simply asked for their name.”
  • “My 16 year old daughter blew a tire early morning on the way to school and they were super responsive and got there quick.”
    “Never showed up”
  • “Though no one wants to have their car towed, these folks do an excellent job.”
    “I initially requested a jump start and when the jump start didn't work, I asked the driver for a tow less than 3 miles away, let him know my insurance…”
  • “I recommend the team at One Direct Towing to all of my friends, clients and family.”
    “I would not recommend.”
  • “Price was very fair too, and payment was really simple.”
    “definitely overpriced but towing companies know people are desperate for help”
  • “This company communicates well and is very organized.”
  • “It's rare to find someone who genuinely cares about both their job and the people they're helping.”
    “Normal Scammers!”

People customers mention

  • Amanda 29 reviews
  • Dennis 17 reviews
  • Geico 13 reviews
  • Cary 12 reviews
  • Conor 11 reviews
  • Josh 10 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired One Direct Towing for 8 kinds of job. Pick one to see what they paid and said.

Recent reviews

StephenLocal Guide · 22 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 days ago★★★★★

I used one direct towing twice this month. Though no one wants to have their car towed, these folks do an excellent job. Travis helped me both times. I felt anxious about having my car dropped off after hours at the dealer. Travis eased my concerns by offering to take pictures of the car dropped off to give me peace…

Morgan8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 days ago★★★★★

So happy with the service I received from One Direct Towing. My 16 year old daughter blew a tire early morning on the way to school and they were super responsive and got there quick. I would 100% recommend them to anyone!

Great priceCar towing
AudreyLocal Guide · 19 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

The gentleman who showed up was on time, tried to help w diagnosis and quickly got us on our way.

Reasonable priceCar towing
Ben14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

I backed my van off my driveway, which is long, narrow and has a fairly steep drop off to one side. Two wheels were off the ground. I thought it might roll. With some ingenuity, One Direct Towing got it out without a scratch.

Amber1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★

I had an amazing experience with One Direct Towing Company! James the tow truck driver was not only handsome, but incredibly sweet, respectful, and professional! He took excellent care of my car and made sure everything was handled safely and with care. His kindness and attention to his customers really stood out.…

Great priceCar towing
Brandon6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★

CALL ONE DIRECT, FIRST!!! PERIOD!! Best experience with getting a tow ive ever had….. they are Fast, friendly, and fairly priced. Had a traffic issue with some folks that have blue lights on their cars, and said individuals stated if I could get a tow there before they did, then they wouldn’t impound my car…. One…

Reasonable priceCar towing

Photos

Customer reviews

4.8 ★★★★★ 1,239 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Melissa Collins
Review from Google · view on Google
★★★★★

Very professional

  • Price assessment: Not sure
  • Services: Special vehicle towing
Stephen MLocal Guide · 22 reviewsTotal number of Google reviews Stephen has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I used one direct towing twice this month. Though no one wants to have their car towed, these folks do an excellent job. Travis helped me both times. I felt anxious about having my car dropped off after hours at the dealer. Travis eased my concerns by offering to take pictures of the car dropped off to give me peace of mind. He delivered and it was much appreciated. This company communicates well and is very organized. I believe they do a lot of work with the city of Cary cleaning up accidents. I highly recommend.

Response from the owner · a day ago

Hi Stephen, thank you for choosing One Direct Towing for your recent needs. We are very glad to hear that Travis was able to provide you with peace of mind during your after-hours drop-offs by sending those photos. Our team strives to maintain clear communication and professionalism on every call, and we truly appreciate you taking the time to share your experience with others. It was a pleasure assisting you.

Nataly Batista7 reviewsTotal number of Google reviews Nataly has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Fast service and super nice!

Response from the owner · 2 days ago

Hi Nataly, thank you so much for sharing your feedback with us! We are happy we could provide you with quick and friendly assistance when you needed it most. We truly appreciate you choosing One Direct Towing and hope you have a great rest of your day!

Morgan Cassell8 reviewsTotal number of Google reviews Morgan has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

So happy with the service I received from One Direct Towing. My 16 year old daughter blew a tire early morning on the way to school and they were super responsive and got there quick. I would 100% recommend them to anyone!

  • Price assessment: Great price
  • Services: Car towing
Response from the owner · 3 days ago

Hi Morgan, thank you so much for choosing One Direct Towing to assist your daughter this morning. We are so glad we could provide a quick response and get her back on her way to school safely. We truly appreciate you sharing your experience and recommending our services to others.

Audrey CourtneyLocal Guide · 19 reviewsTotal number of Google reviews Audrey has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

The gentleman who showed up was on time, tried to help w diagnosis and quickly got us on our way.

  • Price assessment: Reasonable price
  • Services: Car towing
Response from the owner · 6 days ago

Hi Audrey, thank you for sharing your experience with us. We are so glad our driver was able to arrive promptly and provide that extra diagnostic support to get you back on the road efficiently. We appreciate you choosing One Direct Towing and hope you have a great weekend!

Ben Norton14 reviewsTotal number of Google reviews Ben has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I backed my van off my driveway, which is long, narrow and has a fairly steep drop off to one side. Two wheels were off the ground. I thought it might roll. With some ingenuity, One Direct Towing got it out without a scratch.

Response from the owner · a week ago

Hi Ben, thank you for sharing the details of your experience with us. We are so glad our team was able to use their expertise to safely recover your van without any damage. Dealing with steep terrain can certainly be nerve-wracking, so we appreciate you trusting us to handle the situation carefully. It was our pleasure to get you back on level ground.

Noelle Lowery3 reviewsTotal number of Google reviews Noelle has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Very quick service and VERY helpful!! Travis was great!

Response from the owner · 2 weeks ago

Hi Noelle, thank you for choosing One Direct Towing! We are so glad we could get to you quickly and provide the assistance you needed. We will be sure to pass along your praise to Travis, as he is a valued member of our team. We appreciate you taking the time to share your experience with us!

Amber Simerly1 reviewTotal number of Google reviews Amber has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I had an amazing experience with One Direct Towing Company! James the tow truck driver was not only handsome, but incredibly sweet, respectful, and professional! He took excellent care of my car and made sure everything was handled safely and with care. His kindness and attention to his customers really stood out. He made what could have been a stressful situation so much easier and more pleasant. It's rare to find someone who genuinely cares about both their job and the people they're helping. Great customer service, great attitude, and an all-around wonderful experience! I highly recommend One Direct Towing Company! 10/10! ❤️

  • Price assessment: Great price
  • Services: Car towing
Response from the owner · 2 weeks ago

Hi Amber, thank you so much for taking the time to share your feedback about your experience with our team. We are so glad to hear that James provided you with such professional and thoughtful service during your tow. We strive to make difficult situations as stress-free as possible for our customers, and it is wonderful to know we succeeded in doing that for you. We truly appreciate your support and your recommendation!

Brandon Smith6 reviewsTotal number of Google reviews Brandon has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

CALL ONE DIRECT, FIRST!!! PERIOD!! Best experience with getting a tow ive ever had….. they are Fast, friendly, and fairly priced. Had a traffic issue with some folks that have blue lights on their cars, and said individuals stated if I could get a tow there before they did, then they wouldn’t impound my car…. One Direct was there in 10 minutes, got me loaded in no time with pictures of the vehicle, and gave me a ride home. Might they have been the same company already inbound to my car? Maybe…. If so, they did me a solid, if not, they still did me a solid!!! I could tell the owner cares about people, and the driver was thorough and also very friendly.

  • Price assessment: Reasonable price
  • Services: Car towing
Response from the owner · 2 weeks ago

Hi Brandon, thank you for reaching out and sharing the details of your experience with us. We are very glad our team could arrive quickly to assist you and help resolve your situation so smoothly. It is important to us that every customer feels supported and cared for, and we are happy we could get you and your vehicle safely home. We truly appreciate you choosing One Direct Towing and for trusting us to get the job done right.

Alton BarbourLocal Guide · 59 reviewsTotal number of Google reviews Alton has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

The team at One Direct Towing is the best! They offer 24/7 towing and excellent, friendly customer service. They are extra helpful in emergency situations with quick tow times. I recommend the team at One Direct Towing to all of my friends, clients and family.

  • Price assessment: Great price
  • Services: Car towing, Long distance hauling, Local hauling
Response from the owner · 2 weeks ago

Hi Alton, thank you for sharing your experience with our team! We truly appreciate you taking the time to highlight our 24/7 availability and the effort we put into helping you during an emergency. Knowing that you feel comfortable recommending our services to your friends, family, and clients means a great deal to all of us at One Direct Towing, and we look forward to assisting you whenever you need us again.

One Direct Towing on Google Maps →

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