SPAS · HAVERHILL, MA
Spa Nijoli and Salon logoHow the Experts Score is calculatedEach factor is a percentile (0–100) against the other companies in this category, then weighted:Satisfaction 35%13+4.6Reliability 15%28+4.2Craft & service 20%19+3.8Value 10%4+0.4Momentum 8%98+7.8Track record 7%98+6.9Accountability 5%38+1.9Experts Score= 30Grade D: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.30SCORE

Spa Nijoli and Salon

Better than 15% of spas · #17 of 20

4.7★683 Google reviewsGoogle star rating as shown on Google Maps.
4.87★last 12 monthsAverage stars on reviews from the last 12 months only.
2.1%1–2★ in 2 yrs (avg 1.3%)Share of reviews from the last 24 months that gave 1 or 2 stars.
36%complaints answeredShare of 1–3★ reviews the owner publicly replied to.

Spa Nijoli and Salon for skin treatments

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.19
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.95
Usually paidThe price range customers picked most often for this job.$140–160
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$128–$172
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 77/100.How Job match is calculatedBuilt only from reviews Google tagged “Skin treatments”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#4 / 5

All 19 Google reviews tagged “Skin treatments”

★★★★★ Hanna · a month ago

I have been coming here for 10+ years for hair, eyebrows, even prom makeup and hair styling. I have never left disappointed!

Skin treatmentsHaircutMakeup services
★★★★★ Douglas · a month ago

Daughter recd Massage and facial I recd facial.. lynne Avallone best ! 10 stars! So relaxing!

Paid $160–180Skin treatmentsFacial treatmentsSpa services
★★★★★ Aja · a month ago

I absolutely love Spa Nijoli! Isabel is amazing-- my facial was so relaxing, and she always does an incredible job with my waxing. She's professional, knowledgeable, and makes every visit a great experience. Highly recommend Spa Nijoli and Isabel!

Paid $140–160Skin treatmentsBody waxingSpa services
★★★★★ Julia · 2 months ago

Had a facial with Nancy and she is so thorough and great! Highly recommend. I will be back to see her!

Paid $140–160Skin treatments
★★★★★ Ashley · 3 months ago

I’ve always struggled with acne and dark spots because of my acne and I’ve always tried my own solutions and never really saw results but I started going to Nancy and she knew immediately what to do. She handled my skin with care And patience it’s been a few months and I’ve never seen my skin This clear never what I…

Skin treatments
★★★★★ Richard · 3 months ago

So glad I came here. Staff is friendly and very professional. Im going to be a regular here. Next visit im doing the hot rocks. Can't wait.

Paid $100–120Foot massagesSkin treatments
★★★★★ Mira · 4 months ago

I loved my experience receiving a fabulous facial by Melissa. Not only was this a most relaxing and luxurious experience, (Melissa’s hands are magic) I also received suggestions for ongoing care for my skin. In a way it was like getting a massage and a facial because of how totally relaxed I felt at the end. I will…

Paid $160–180Skin treatments
★★★★★ katie · 4 months ago

Wonderful massage! Chelly was amazing! I had a fantastic facial with Nancy I highly recommend!

Foot massagesSkin treatmentsFacial treatments
★★★★★ Lauren · 4 months ago

Lynne was incredible! I had an amazing facial with her and she was so kind gentle and informative!

Paid $120–140Skin treatments
★★★★★ Elizabeth · 4 months ago

Every time I come to spa ni joli I'm always greeted with joy. Every service it top noth. I have been coming to this salon and spa for over a decade and never had any complaints. I recently got a pro power peel down my Nancy and she walked me to the whole process and my skin has never looked better.

Paid $180–200Skin treatmentsHair highlightingSpa services
★★★★★ Liliana · 4 months ago

I had my first facial today and it will not be my last! Nancy was excellent and gave a very relaxing facial, even with my extra sensitive skin and rosacea, she gave me great product recommendations and helped me understand better ways to care for my skin. About a month ago I got a haircut from Stella, and I asked…

Paid $80–100Skin treatmentsBang trimHaircut
★★★★★ Charlotte · 4 months ago

The service here is excellent!

Skin treatmentsPedicure
★★★★★ Ms. · 6 months ago

My favorite place in the world! I e been a few times and they always hit the nail right on the head. Exactly what I need everytime. Today I had the opportunity to enjoy a tranquility package and it did not disappoint. The amazing lady that did my mud wrap and my massage was amazing!!!!!! The esthetician that did my…

Paid $200+Foot massagesSkin treatmentsFacial treatments
★★★★ Susan · 6 months ago

I had a fabulous facial today with Isabelle. I had a gift certificate that I wanted to use and was disappointed to hear from the person checking me out that it had expired when I called to make the appointment I was told it was fine. Uncertain why it would not be valid. Yes it was old..but still

Paid $100–120Skin treatments
★★★★★ Cathy · 6 months ago

Nancy was great and very knowledgeable with regards to my ( oldish) and sensitive skin! Best , relaxing facial!!

Paid $140–160Skin treatments
★★★★★ Erin · 6 months ago

Each time I go is a wonderful experience! Relaxing and always feel refreshed when I leave

Skin treatments
★★★★★ Chelsea · 3 months ago

Rating only, no written review.

Skin treatments
★★★★★ John · 4 months ago

Rating only, no written review.

Skin treatments
★★★★★ Beth · 6 months ago

Rating only, no written review.

Paid $200+Skin treatments

vs category

Blue = Spa, grey = spas average

SatisfactionReliabilityCraftValueMomentumTrackAccountability
This companyCategory average

Rating over time

3.54.04.55.02024-Q1: 5.00★ (9 reviews)2024-Q2: 3.70★ (10 reviews)2024-Q3: 4.67★ (9 reviews)2024-Q4: 4.75★ (12 reviews)2025-Q1: 5.00★ (9 reviews)2025-Q2: 5.00★ (7 reviews)2025-Q3: 4.17★ (6 reviews)2025-Q4: 5.00★ (6 reviews)2026-Q1: 4.71★ (17 reviews)2026-Q2: 4.96★ (45 reviews)2026-Q3: 4.97★ (32 reviews)2026-Q4: 4.50★ (12 reviews)2024-Q12024-Q42025-Q32026-Q22026-Q4
This companyIndustrydot size = review count

Price

$124+17% vs typical spas

Bar = middle half of what customers paid · gold mark = category median.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Score factorsHow the Experts Score is calculatedEach factor is a percentile (0–100) against the other companies in this category, then weighted:Satisfaction 35%13+4.6Reliability 15%28+4.2Craft & service 20%19+3.8Value 10%4+0.4Momentum 8%98+7.8Track record 7%98+6.9Accountability 5%38+1.9Experts Score= 30Grade D: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.

SatisfactionSatisfaction · 35%Recency-weighted star average (2-year half-life), shrunk toward the category mean by review volume.Bar = this company’s percentile, tick = category average.
13
ReliabilityReliability · 15%How rarely jobs go badly: share of 1–2★ reviews in the last 24 months (fewer = better).Bar = this company’s percentile, tick = category average.
28
Craft & serviceCraft & service · 20%Google review highlights: Quality, Professionalism, Responsiveness, Punctuality — net praise per review.Bar = this company’s percentile, tick = category average.
19
ValueValue · 10%Customers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights.Bar = this company’s percentile, tick = category average.
4
MomentumMomentum · 8%Last 12 months vs lifetime average — improving or slipping.Bar = this company’s percentile, tick = category average.
98
Track recordTrack record · 7%Review volume and years with reviews.Bar = this company’s percentile, tick = category average.
98
AccountabilityAccountability · 5%Owner replies to 1–3★ reviews.Bar = this company’s percentile, tick = category average.
38

Praised for

Google highlights · percentile vs peersGoogle review highlights (Quality, Professionalism…): positive minus negative mentions per review, as a percentile vs peers.

Quality
+18 / −3
Professionalism
+19 / −1
Responsiveness
+0 / −0
Punctuality
+16 / −1
Value
+13 / −2

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