Experts Reviews · Company report
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%86+46.9Reliability 24%80+19.4Value 14%100+14.1Replies to reviews 7%42+3Experts Score= 83Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.83SCORESupercuts
O'Fallon, IL · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #57Position by Experts Score among all companies we track in this category. of 101 hair salons · 4.8★ from 940 Google reviews
Report card
Percentile vs other hair salons (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: replies to reviews.
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Supercuts is better than 86% of hair salons.A
86
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Supercuts is better than 80% of hair salons.A
80
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Supercuts is better than 100% of hair salons.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Supercuts is better than 100% of hair salons.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Supercuts is better than 100% of hair salons.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Supercuts is better than 42% of hair salons.C
42
Reviews for your job
Customers hired Supercuts for 8 kinds of job.
Supercuts for beard trim
Clear ✕Jobs reviewedHow many Google reviews are tagged with this job.18
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$20–40
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 84/100.How Job match is calculatedBuilt only from reviews Google tagged “Beard trim”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#2 / 12
All 18 Google reviews tagged “Beard trim”
Joe2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 4 days ago★★★★★
Alyssa did a super job. An expert!
Paid $20–40Beard conditioningHaircutBeard trim
Thomas4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a week ago★★★★★
Highly recommend this Supercuts. Bridget is the best! When I first visited Supercuts, I requested a scissor cut. Bridget didn’t hesitate. Does a fantastic cut each and every time.
Paid $20–40Haircut+ Punctuality+ Cleanliness+ Quality
John6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 months ago★★★★★
Alyssa always trims my hair and beard just the way I like it - Nicholas
Paid $20–40Long haircutBeard trim
Andrew9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★
Bridget did a great job.!
Paid $40–60HaircutBeard trim
Justin7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 5 months ago★★★★★
Been with this shop since 2019.. As always, it was a perfect experience.
Paid $60–80HaircutBeard trim
Mike3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 7 months ago★★★★★
Super Professional and gave me the cut I needed.
Paid $20–40HaircutBeard trim
B7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
Great job! Brittney is awesome!
Paid $20–40Beard conditioningHaircutBeard trim
RobertLocal Guide · 52 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
Absolutely stellar service. Polite and professional.
Paid $20–40HaircutBeard trim
Justin1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★
Kori was awesome as always only reason I keep coming back
Paid $20–40HaircutBeard trim
Jarred12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★
Overall great experience. Britteny was amazing.
HaircutBeard trim
Caleb8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
10/10 will be going back again
HaircutBeard trim
Josh7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★
Brittney did a fantastic job on my hair and beard.
Paid $40–60HaircutBeard trim
Eric4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★
I think her name was Karyn and she did a absolutely fantastic job with my cut and beard trim. Everything looks and feels great! Thank you so much.
Paid $20–40Buzz cutBeard trim
ShawnLocal Guide · 17 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 months ago★★★★★
Rating only, no written review.
Paid $20–40HaircutBeard trim
Nicholasa year ago★★★★★
Rating only, no written review.
Paid $20–40HaircutBeard trim
JasonLocal Guide · 26 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★
Rating only, no written review.
Paid $20–40HaircutBeard trim
Russell2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
Rating only, no written review.
Paid $20–40Long haircutBeard trim
Steven2 years ago★★★★★
Rating only, no written review.
Paid $40–60HaircutBeard trim
Price
$30-50% vs typical hair salons
Bar = middle half of what customers paid · gold mark = category median.
Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Great price 0%Reasonable 0%Overpriced 0%Not sure 0%
Jobs customers hired them for
| Job | Reviews | Category typical |
|---|---|---|
| Haircut | 298 | $27–$53 |
| Long haircut | 141 | $25–$35 |
| Hairstyling | 110 | $27–$66 |
| Hair coloring | 42 | $101–$214 |
| Kids' cuts | 30 | $17–$35 |
| Buzz cut | 20 | — |
| Waxing | 18 | — |
| Beard trim | 17 | — |
