Analyzing 5,890,1035.9M ReviewsFor 16,26616.3K Experts

Experts Reviews · Company report
Supercuts logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%86+46.9Reliability 24%80+19.4Value 14%100+14.1Replies to reviews 7%42+3Experts Score= 83Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.83SCORE

Supercuts

O'Fallon, IL · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #57Position by Experts Score among all companies we track in this category. of 101 hair salons · 4.8★ from 940 Google reviews

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Report card

Percentile vs other hair salons (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: replies to reviews.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Supercuts is better than 86% of hair salons.A
86
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Supercuts is better than 80% of hair salons.A
80
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Supercuts is better than 100% of hair salons.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Supercuts is better than 100% of hair salons.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Supercuts is better than 100% of hair salons.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Supercuts is better than 42% of hair salons.C
42

Reviews for your job

Customers hired Supercuts for 8 kinds of job.

Supercuts for kids' cuts

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.30
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.63
Usually paidThe price range customers picked most often for this job.$20–40
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$17–$35
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 67/100.How Job match is calculatedBuilt only from reviews Google tagged “Kids' cuts”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#16 / 23

All 30 Google reviews tagged “Kids' cuts”

Brenda4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 8 months ago★★★★★

Took my 12 year old nephew to get his haircut and the stylist did a great job! I told her about his anxiety and she made sure to make him feel as comfortable as possible and faded/cut his hair real nice!

Paid $1–20Kids' cuts
Deb5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 10 months ago★★★★★

Excellent cut

Paid $20–40Kids' cuts
Juice4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Bridget consistently goes above and beyond—she always does an incredible job! ⭐️⭐️⭐️⭐️⭐️

Paid $20–40Kids' cutsHairstyling
Chris10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

The stylists were able to get me and my son in for haircuts the same afternoon. Everyone was super friendly and professional!

Paid $20–40Kids' cutsHaircutBlowdry
MargaretLocal Guide · 11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

These ladies did a amazing job on my 3 nieces hair. Great communication, patience, and wonderful service!

Kids' cutsBraidsLong haircut
Kelsey2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Brigid is so wonderful!

Kids' cuts
Wendy5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

My daughter loves her haircut!

Paid $20–40Kids' cuts
MelissaLocal Guide · 14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Staff was wonderful my daughter loved her hair cut!! Short wait!!

Paid $20–40Kids' cuts
Kevin5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Excellent service for our 3 year old grandson.

Paid $1–20Kids' cuts
PreciousLocal Guide · 28 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I brought my nephew in for his first haircut. His hair was in pretty bad shape, and he was very scared. We had Allisa. I hope I got the name right as I suck with remembering names. Anyways she was very patient and took her time. She listened, asked questions, and was very gentle. The whole environment was welcoming,…

Customer photo from Precious's reviewCustomer photo from Precious's review
Paid $20–40Kids' cutsLong haircut
Alison10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Wonderful experience for my 9-year old!

Paid $20–40Kids' cuts
Kayla6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

The lady Alyssa Thompson I went to Supercuts and me and my oldest daughter got our haircuts we absolutely love them Alyssa is very good at her job and she cut our hair just the way we wanted

Paid $20–40HairstylingKids' cutsHaircut
Alexia3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Kori was sooo patient with my toddler and was able to distract him and work with him well enough that we completed his whole haircut and he looks FANTASTIC! It’s always a joy coming to see her. She does my hair, my boyfriends, and now our sons.

Paid $1–20Kids' cuts
Christopher4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★

The price of a kids cut nearly doubled and prices were not shown before checking out.

Paid $20–40Kids' cuts
DaveLocal Guide · 39 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★

Pretty rough experience with one stylist in particular. This was the second time I had her. First time I gave her the benefit of the doubt assuming it was an off day but now it’s three bad haircuts between me and my son. I had to have her touch up several areas multiple times and request specifics to get our hair…

Paid $20–40Kids' cutsHaircut
Austin6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Did great on my kids hair they were happy! Very friendly people and great service

Customer photo from Austin's reviewCustomer photo from Austin's review
Paid $20–40Kids' cuts
Ameniah8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★

I’m usually pretty happy with my kids cut but this one, I have no words for. Next time I will request specific person and if she is not there we will just wait. 😞

Paid $20–40Kids' cuts
Roxana3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

My teenage son loves his haircut!

Paid $20–40Kids' cuts
Jenna11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Kori did a great job with my son's hair and taking care with him!

Kids' cuts
Annaa year ago★★★★★

Rating only, no written review.

Paid $20–40Kids' cuts
Diana1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Rating only, no written review.

Paid $20–40Kids' cuts
Nicole15 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Rating only, no written review.

Kids' cuts
Nick3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Rating only, no written review.

Paid $20–40Kids' cuts
Jodi7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Rating only, no written review.

Paid $20–40Kids' cuts
Kristin1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Rating only, no written review.

Paid $20–40Kids' cuts
Sarah3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Rating only, no written review.

Kids' cuts
Blair12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Rating only, no written review.

Paid $20–40Kids' cuts
misty6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Rating only, no written review.

Paid $1–20Kids' cuts
Monica2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★

Rating only, no written review.

Paid $20–40Kids' cuts
MustafaLocal Guide · 41 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★

Rating only, no written review.

Paid $20–40Kids' cuts

Price

$30-50% vs typical hair salons

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Haircut298$27–$53
Long haircut141$25–$35
Hairstyling110$27–$66
Hair coloring42$101–$214
Kids' cuts30$17–$35
Buzz cut20—
Waxing18—
Beard trim17—

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