Analyzing 5,890,1035.9M ReviewsFor 16,26616.3K Experts
Google reviewers rate this store 4.6 out of 5 based on 273 reviews, noting that the owner responds to 77 percent of feedback. Customers frequently praise the staff for being friendly, knowledgeable, and prompt during phone setup, data plan selection, and device transfers. They often highlight low wait times and helpful service for both new and existing accounts. However, some low-star reviews criticize specific interactions involving incorrect advice on porting protections, aggressive upselling of higher-priced devices, and perceived neglect of customer concerns.
Data from Google, last updated October 28, 2026.
Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and replies to reviews; weakest: reliability.
Bar = this company · dark tick = category median.
273 Google reviews we collected
Phrases our text analysis found in 123 written reviews
How often each topic comes up in the written reviews
We read 123 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“Absolutely exceptional, knowledgeable and friendly.”
“Never can get anyone to answer the phone and when they do they are very rude!”
“He was courteous, quick, and I had full confidence in the way he handled questions that he was informed and was there to help.”
“I've waited hours on the phone to speak with Tmobile and Verizon and I can't cancel my line with T-Mobile or turn off my port out protection because o…”
“Elle did a great job setting up our phones and made it a pleasant experience.”
“His personality truly made the process of upgrading my phone a 10/10 experience.”
“I do not recommend this business to anyone who is in the market for any Verizon products several months ago I was sold a buy one get one deal buy…”
“He set up my new phone in no time and explained everything to me!”
“The employees know very little about verizon promos/ billing or they are purposefully ripping people off.”
“So dont trust what they tell you because they will not stand behind what they sell”
praise complaint · found by our text analysis, Google review wording unchanged.
As soon as I walked in the door on I was greeted. I shared my reason and need with the associate who asked a few key questions and then helped me build my package complete with new phone. He was courteous, quick, and I had full confidence in the way he handled questions that he was informed and was there to help.…
Young was. Was very helpful. Fixed me right up An transferred all my info to new phone. Exception customer service
Always a great experience here! Today they helped me set up the new Pixel 11 Pro I ordered from them. Perfectly smooth operation, very friendly and professional. During the purchase process they discovered I had a valuable personal coupon for this device from Verizon, which saved me money. They also helped me…
Can not say enough positive things about my experience at this location. Ellie was so kind, patient and helpful. I walked in 30 minutes til closing. My phone was completely useless. Normally I dread getting a new phone and all the hoops you have to jump through. Ellie took care of every aspect of the transfer. She’s…
They had the phones in stock that we were looking for. Elle did a great job setting up our phones and made it a pleasant experience.
I stay with verizon many years because of very smart tech in Livingston TN Verizon store. Josh is a genius!
4.6 ★★★★★ 273 reviews on Google · rating breakdown
Reviews from Google, shown as published (original wording, unedited).
Absolutely exceptional, knowledgeable and friendly. Highly recommend.
Thank you, Bill! We truly appreciate your kind words and recommendation. It's great to hear that you had an exceptional experience with our knowledgeable and friendly team.
As soon as I walked in the door on I was greeted. I shared my reason and need with the associate who asked a few key questions and then helped me build my package complete with new phone. He was courteous, quick, and I had full confidence in the way he handled questions that he was informed and was there to help. Overall a great experience, I’ll be back. Andrea
Thank you, Andrea! We're glad to hear about your positive experience and appreciate your kind words about our associate. We look forward to welcoming you back!
Caused an absolute nightmare that I'm still dealing with 3 days later. Josh took my phone from me to do what he wanted to do when I told him I needed to remove the port out protection in order to switch from T-Mobile. He assured me I didn't need to remove it because my number did port out since it made a call in-store (that is INCORRECT). He also removed and kept my SIM card without asking or offering it back to me. I wanted it back. The nightmare: the T-Mobile app and customer service needs to verify my identification by sending a text to my phone so that I can remove the port out protection and cancel my internet line. Because he took my SIM and my number isn't ported over fully, I cannot receive the short codes they're sending me. I have to find time I don't have to drive back to the store in Cookeville and hope an associates knows what to do (the last two haven't been able to help me). I've waited hours on the phone to speak with Tmobile and Verizon and I can't cancel my line with T-Mobile or turn off my port out protection because of what he did. I'm stuck. I'm stuck paying for an Internet line I'm not using anymore because of inability to verify my identity. My advice: If you're switching from any carrier, turn off your port out protection even if they tell you you don't need to. You need to. Also, ask for your SIM card back. It's yours. ALSO, make sure they verify what they're doing each time they grab your phone from you. They need your permission. Make sure they ask. You don't need to let them do anything on or with your phone without your permission. They especially have no business taking your belongings from you. This was 100% preventable. Unbelievable.
Thank you for sharing your experience. We regret to hear that your transition between carriers was so frustrating and did not go as expected. Number transfers can sometimes be delayed when account security features, such as port-out protection, remain active with the previous carrier, and we understand how stressful that can be when it impacts access to important account services. We also understand your concerns regarding the handling of your device and SIM card during the activation process. Every customer deserves clear communication about the steps being taken and what equipment is being collected or replaced. We are disappointed to learn that your experience left you feeling otherwise.
Young was. Was very helpful. Fixed me right up An transferred all my info to new phone. Exception customer service
Thank you, Shari! We're glad to hear that Young was able to help you and provide exceptional customer service. Your feedback is greatly appreciated!
Jacob and Jeremy were very helpful. Happy doing business with them
Thank you, S! We're glad to hear that Jacob and Jeremy were helpful during your experience. We appreciate your business!
Always a great experience here! Today they helped me set up the new Pixel 11 Pro I ordered from them. Perfectly smooth operation, very friendly and professional. During the purchase process they discovered I had a valuable personal coupon for this device from Verizon, which saved me money. They also helped me understand the various data plans and choose the perfect one for my needs. Don't hesitate to do business with these folks, they're great! 😃✅
Thank you, Chatsworth1979! We're so glad to hear you had a great experience setting up your new Pixel 11 Pro and that our team was able to assist you with the coupon and data plans. Your kind words mean a lot to us!
Really good experience do not go to Cookeville
Thank you, Brenda! We're glad to hear you had a really good experience. We appreciate your feedback and hope to see you again soon!
Great people
Thank you, Lonnie! We appreciate your kind words about our team.
I have been a customer of Russell Cellular for over 10 years. Today I went to the store in Livingston, TN to inquire about the Galaxy ZFOLD 8. There were 3 associates working with clients and another person putting up new displays. Apparently one of the associates was in training. I asked if they had the Zfold 8 and he said he didn't know. The other male associate interrupted and told me the other guy didn't know and someone would be with me shortly. His tone was very rude. So I proceeded to look at phone and it just happened to be that the lady who was putting up the display was putting up the Zfold 8. There are 2 different models. I was looking at them and telling the person putting up the display which one that I wanted and indicated that Samsung was offering me a considerable discount. The same associate interrupted again and told me that the person who was putting up the display had a job to do and I needed to stop talking to her. At that point I told him that he had been rude to me twice since I got there and I was leaving. He sarcastically said, "Have a nice day." I said, "I will since I don't have to talk to you!" And I left. I have never been treated like that by anyone in that store and doubt I will ever go back. There are many other options that charge a whole lot less.
I appreciate you sharing your experience, Linda, and I'm sorry to hear about the treatment you received during your visit. It's important to us that all customers feel respected and valued, and I'm disappointed to learn that we fell short in this instance. Your feedback is valuable, and I will ensure it is addressed with the team.
Can not say enough positive things about my experience at this location. Ellie was so kind, patient and helpful. I walked in 30 minutes til closing. My phone was completely useless. Normally I dread getting a new phone and all the hoops you have to jump through. Ellie took care of every aspect of the transfer. She’s an asset to Verizon. She had to stay long after her shift was supposed to end, and never complained, or made note of it. She’s a rockstar!
Thank you, Carla! We appreciate your kind words and are glad to hear about your positive experience. Ellie truly is an asset to our team, and we're grateful for her dedication. Your feedback means a lot to us!
Analyzing 5,890,1035.9M ReviewsFor 16,26616.3K Experts
