Analyzing 7,421,7237.4M ReviewsFor 20,96821K Experts
Google reviewers rate WOW Hair Salon Sumas 4.8 out of 5 based on twenty reviews. Customers frequently praise the friendly staff, competitive pricing, and the quality of haircuts, noting that the owners take pride in their work. Some clients travel significant distances to receive service. A recurring criticism in lower-rated feedback indicates that barbers sometimes lose focus during cuts, requiring clients to keep them on track despite the otherwise pleasant atmosphere.
Data from Google, last updated October 25, 2026.
Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and reliability; weakest: replies to reviews.
Bar = this company · dark tick = category median.
20 Google reviews we collected
Phrases our text analysis found in 11 written reviews
How often each topic comes up in the written reviews
We read 11 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“He's super friendly and just a very good person.”
“William cut my hair and did a fantastic job.”
“Price was right as well.”
praise complaint · found by our text analysis, Google review wording unchanged.
William cut my hair and did a fantastic job. He knows what he's doing, and I liked it much better than anytime I have cut it before. He's super friendly and just a very good person. Thank you!
4.8 ★★★★★ 20 reviews on Google · rating breakdown
Reviews from Google, shown as published (original wording, unedited).
William cut my hair and did a fantastic job. He knows what he's doing, and I liked it much better than anytime I have cut it before. He's super friendly and just a very good person. Thank you!
Friendly service. Kind of need to keep the barber on track. Seems to lose focus on cutting. Service though us extremely friendly!!
Great people that care about there jobs. Price was right as well.
Lovely place. Will and Kate are great with hair and a joy to spend time with.
Great place nice staff
Great place and people
William and Katie pride themselves on doing the best job possible for their customers. William works hard to give the haircut that best fits how my hair grows, the cowlicks, and shape of head. Always super friendly too!
The owners are great people and very passionate about there work and customers.
My daughter and I have been going to Katie and Williams since they first opened and we make the 30+ min trip down to see them - we come from the other side of Mission, BC. No one else gives us the service they do and even with exchange on the $$ it is still well worth the time.
Nice people who own the place. My wife and I both get our hair done here.
Analyzing 7,421,7237.4M ReviewsFor 20,96821K Experts
