iHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%89+48.5Reliability 24%92+22.3Value 14%100+14.1Replies to reviews 7%80+5.7Momentum penalty77−2.3Experts Score= 88Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.88SCORE
AGradeiLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#159 of 244 massage therapistsiPosition by Experts Score among all companies we track in this category. · better than 35%
4.9★★★★★304 Google reviews · 24 photos
96%five-star reviews
4.77★last 12 monthsiAverage stars on reviews from the last 12 months only.
1.3%1–2★ in 2 yearsiShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
Google reviewers of AshiBar Spa highlight the facility's calming atmosphere, professional staff, and effective deep tissue or couples massages. Recurring themes include punctual appointments, friendly communication, and targeted treatments that address specific pain points. Common criticisms involve thin walls causing noise distractions from adjacent rooms, online booking limitations, and instances where sessions were shortened or promised amenities like hot stones were omitted.
Google rating: 4.9 out of 5 from 304 reviews (96% five-star).
Reviews on this page: 304 Google reviews (241 with written comments, 11 with photos).
Owner responses: the business replied to 57% of reviews.
Most recent review: October 13, 2026.
Service: Massage Therapist serving Ivins, Utah.
Data from Google, last updated November 6, 2026.
Score profile vs other massage therapists
Score per factor (100 = best)iEach factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: momentum.
AshiBar SpaMassage Therapists median0 = centre, 100 = best
SatisfactioniSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.AshiBar Spa: 89/100 on this factor. Category median: 94.A
89
ReliabilityiReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.AshiBar Spa: 92/100 on this factor. Category median: 94.A
92
Craft & serviceiCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.AshiBar Spa: 100/100 on this factor. Category median: 100.A
100
ValueiValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.AshiBar Spa: 100/100 on this factor. Category median: 100.A
100
MomentumiMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.AshiBar Spa: 77/100 on this factor. Category median: 100.B
77
Replies to reviewsiReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.AshiBar Spa: 80/100 on this factor. Category median: 74.A
80
Bar = this company · dark tick = category median.
Star ratings
304 Google reviews we collected
4.9of 5
5 stars29296%
4 stars62%
3 stars31%
2 stars00%
1 star31%
Praise vs complaints
Phrases our text analysis found in 241 written reviews
97%praise
Praise23697%
Complaints83%
PriceiGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Price verdicts customers left with their Google review
100%fair
Great price1447%
Reasonable1653%
Overpriced00%
Not sure00%
Topic share
How often each topic comes up in the written reviews
7topics
Staff & attitude9238%
Would recommend5924%
Quality & results5422%
Price & value156%
Speed & response125%
Communication115%
Honesty & trust10%
What customers talk about
We read 241 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“The therapists came into get us and I was impressed with how professional and personal they were.”
“Joanna was amazing, and I would highly recommend her.”
“Cannot recommend this place enough!”
“Megan did a fantastic job and the amount of relief I received from the massage was amazing.”
“Worst therapist ever.”
“Did you know they have a membership- very affordable, super clean, ambiance 5 stars.”
“And Tessa was prompt and professional, thank you Tessa”
“I recently found this place after living here 7 years, and I am slowly making my way through all their services.”
“Jen W always does a fantastic job with her massage techniques and customer communication.”
“I explained this, but no, I’ll be seeking a more honest, reputable place of business.”
People customers mention
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Groupon5 reviews
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Rocio5 reviews
Swedish4 reviews
George4 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Reviews for your job
Customers hired AshiBar Spa for 1 kind of job. Pick one to see what they paid and said.
801Local Guide · 160 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 weeks ago★★★★★
I love what they've done with the place. It's really hard to make a strip mall location look the way this does. They put in a lot of thought and effort to make the spa feel intimate and peaceful. You really feel like you escape when you enter.
Joanna was amazing, and I would highly recommend her. She really cared…
Reasonable priceService not listed
AnneLocal Guide · 39 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a month ago★★★★★
Amazing service and providers. Kerry was awesome. Risa does full body gua shua! Risa also does muscle stripping and isolation for knots or adhesions and customizes acupressure. Risa is on her way to Thailand for 3 weeks. Can’t wait to see what she brings back in knowledge. How amazing is it we have such a great…
MichaelLocal Guide · 14 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
My daughter scheduled an ashiatsu massage for my aching body. I went in with zero expectations. Megan did a fantastic job and the amount of relief I received from the massage was amazing. I was actually able to sleep through the whole night without my arms falling asleep. I look forward to scheduling another massage…
Reasonable price
MichelleLocal Guide · 12 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★
I came here with 2 of my girlfriends who were visiting from out of town. We were all in love with the feeling as soon as we walked in. The decor, smells of essential oils and music instantly made us feel like we were in a spa in Asia. We took advantage of the relaxation room before our massages and wished we had…
Reasonable priceService not listed
John15 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 4 months ago★★★★★
I thought the surroundings were elegant in the spa. And Tessa was prompt and professional, thank you Tessa
Reasonable priceService not listed
LauraLocal Guide · 13 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★
A clean and welcoming place to get a massage. My husband and I had couples massages here and we were very impressed with our entire experience! I would highly recommend this place for a relaxing time!
I love what they've done with the place. It's really hard to make a strip mall location look the way this does. They put in a lot of thought and effort to make the spa feel intimate and peaceful. You really feel like you escape when you enter.
Joanna was amazing, and I would highly recommend her. She really cared about the areas that needed to be worked on without me even asking.
Price assessment: Reasonable price
Services: Service not listed
Payment method: Other
Anne FisherLocal Guide · 39 reviewsiTotal number of Google reviews Anne has written across all businesses on Google Maps, not just this one.
Amazing service and providers. Kerry was awesome. Risa does full body gua shua! Risa also does muscle stripping and isolation for knots or adhesions and customizes acupressure. Risa is on her way to Thailand for 3 weeks. Can’t wait to see what she brings back in knowledge. How amazing is it we have such a great owner and school and neighborhood spa and wellness facility. 🤩
Here is a video of their new chill lounge. Did you know they have a membership- very affordable, super clean, ambiance 5 stars.
Chris OsborneLocal Guide · 65 reviewsiTotal number of Google reviews Chris has written across all businesses on Google Maps, not just this one.
My daughter scheduled an ashiatsu massage for my aching body. I went in with zero expectations. Megan did a fantastic job and the amount of relief I received from the massage was amazing. I was actually able to sleep through the whole night without my arms falling asleep. I look forward to scheduling another massage in the future. I highly recommend the massage and Megan as well!
Price assessment: Reasonable price
Payment method: Credit card
Michelle CharlesLocal Guide · 12 reviewsiTotal number of Google reviews Michelle has written across all businesses on Google Maps, not just this one.
I came here with 2 of my girlfriends who were visiting from out of town. We were all in love with the feeling as soon as we walked in. The decor, smells of essential oils and music instantly made us feel like we were in a spa in Asia. We took advantage of the relaxation room before our massages and wished we had come earlier to spend more time there. The therapists came into get us and I was impressed with how professional and personal they were. Our massages were divine! We all felt like new women. I will definitely be making coming to the Ashibar Spa an important part of my health care. I’m so excited to find such a beautiful and quality spa here in St. George!
Price assessment: Reasonable price
Services: Service not listed
Ryan WhitakerLocal Guide · 33 reviewsiTotal number of Google reviews Ryan has written across all businesses on Google Maps, not just this one.
We've been going here for about a year now- its always a great experience
Price assessment: Great price
Services: Service not listed
Response from the owner · 3 months ago
Thank you, Janie! We’re so happy to hear that you’re enjoying your experiences with us! That means the world to us!
Sincerely, Becca and the Ashibar Spa Team
John Odegard15 reviewsiTotal number of Google reviews John has written across all businesses on Google Maps, not just this one.
A clean and welcoming place to get a massage. My husband and I had couples massages here and we were very impressed with our entire experience! I would highly recommend this place for a relaxing time!
Austin AdamsonLocal Guide · 13 reviewsiTotal number of Google reviews Austin has written across all businesses on Google Maps, not just this one.
Love everything about this place. This is my second visit and I’ll be returning. Interactions with all staff have been friendly and welcoming. Risa S. is a phenomenal deep tissue message therapist and took care of my lower back soreness.
