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Trufinish

Wood floor refinishing service · Seattle, WA · reviewed since 2019

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%99+58.1Reliability 26%97+25.3Value 15%100+15.2Craft & service penalty97−0.3Experts Score= 98Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.98SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#9 of 34 floor refinishing servicesPosition by Experts Score among all companies we track in this category. · better than 76%
5.0 ★★★★★ 37 Google reviews · 24 photos
100%five-star reviews
5.00★last 12 monthsAverage stars on reviews from the last 12 months only.
0%1–2★, last 20 reviewsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
16%reviews answered by the owner
Oct 2026latest review

Trufinish at a glance

Google reviewers rate Trufinish five stars based on thirty-seven reviews, noting that the owner replies to sixteen percent of comments. Customers describe services including hardwood installation, refinishing, and repairs, highlighting punctuality, flexible scheduling, and competitive pricing. Recurring themes involve clear communication, detailed process explanations, and the team's ability to handle unexpected challenges. No common criticisms appear in the provided excerpts, as all listed reviews are five-star.

  • Google rating: 5.0 out of 5 from 37 reviews (100% five-star).
  • Reviews on this page: 37 Google reviews (36 with written comments, 12 with photos).
  • Owner responses: the business replied to 16% of reviews.
  • Most recent review: October 12, 2026.
  • Service: Floor Refinishing Service serving Seattle, Washington.

Data from Google, last updated October 26, 2026.

Score profile vs other floor refinishing services

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and momentum; weakest: craft & service.

Satisfaction99Reliability97Craft & service97Value100Momentum100Replies to reviews–Satisfaction: 99 (median 96)Reliability: 97 (median 96)Craft & service: 97 (median 96)Value: 100 (median 100)Momentum: 100 (median 100)
TrufinishFloor Refinishing Services median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Trufinish: 99/100 on this factor. Category median: 96.A
99
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Trufinish: 97/100 on this factor. Category median: 96.A
97
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Trufinish: 97/100 on this factor. Category median: 96.A
97
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Trufinish: 100/100 on this factor. Category median: 100.A
100
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Trufinish: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 83.–
–

Bar = this company · dark tick = category median.

Star ratings

37 Google reviews we collected

  • 5 stars37100%
  • 4 stars00%
  • 3 stars00%
  • 2 stars00%
  • 1 star00%

Praise vs complaints

Phrases our text analysis found in 36 written reviews

  • Praise9098%
  • Complaints22%

Topic share

How often each topic comes up in the written reviews

  • Would recommend2123%
  • Quality & results1820%
  • Staff & attitude1516%
  • Speed & response1415%
  • Price & value1112%
  • Communication910%
  • Honesty & trust44%

What customers talk about

We read 36 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “If you are considering a vinyl or laminate install, I highly recommend getting a quote from Trufinish for a hardwood install.”
  • “We had a great experience working with Dan and his team!”
  • “He knew how the wooden floors were secured, how to fix any creeks, and what kind of wood was underneath a floating floor.”
  • “It was a pretty quick process and they worked around the clock.”
  • “Fabulous work, quick, efficient, high quality, affordable, with fabulous and enjoyable crew.”
  • “He explained the process to me and what it would involve but didn't try to dissuade me and offered helpful tips.”
  • “They are professional, transparent, kind, and quick!”

People customers mention

  • Dan 11 reviews
  • Jim 5 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired Trufinish for 2 kinds of job. Pick one to see what they paid and said.

Recent reviews

Denise5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★

We had a great experience working with Dan and his team! Our floors look beautiful. Dan took time to show me samples of stain options prior to the work, and was very understanding and flexible when I changed my mind about stain color last minute! I highly recommend!

Mark5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Trufinish did a beautiful wall to wall, whole house, engineered hardwood install. Dan went the extra mile to help us choose the right product and ultimately the best finish. If you are considering a vinyl or laminate install, I highly recommend getting a quote from Trufinish for a hardwood install. Couldn't be…

Customer photo from Mark's review
Janna3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Dan from Trufinish did all of the wood floors in our house. Not only was he an expert craftsman; he knew absolutely everything about our house based on the house was built. He knew how the wooden floors were secured, how to fix any creeks, and what kind of wood was underneath a floating floor. A true gem of a human,…

Dylan8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★

The Trufinish team helped restore my old '50s fir wood floor and I cannot thank them enough. Not only did they do an excellent job with the floor, but they were also very knowledgeable, friendly, and really went above-and-beyond to take care of me. I'd never call another flooring specialist.

Chelsey6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

We’re updating our home and decided on downstairs engineered hardwoods. I cannot express how much I loved working with TruFinish!! I told Dan what I was looking for and he showed me exactly what I wanted. Amazing people! Quality work! TruFinish went above and beyond for us! Highly recommend!! Sending all my friends…

LisaLocal Guide · 22 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

We are so impressed with the quality and timeliness of Dans work. From the start he helped us navigate through what we wanted- we were undecided at first and went back and forth several times. He brought over samples, pictures and we decided what to do from there. It was a pretty quick process and they worked around…

+ Responsiveness+ Punctuality+ Quality

Photos

Customer reviews

5.0 ★★★★★ 37 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Denise Griffith5 reviewsTotal number of Google reviews Denise has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

We had a great experience working with Dan and his team! Our floors look beautiful. Dan took time to show me samples of stain options prior to the work, and was very understanding and flexible when I changed my mind about stain color last minute! I highly recommend!

Mark Clerget5 reviewsTotal number of Google reviews Mark has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Trufinish did a beautiful wall to wall, whole house, engineered hardwood install. Dan went the extra mile to help us choose the right product and ultimately the best finish. If you are considering a vinyl or laminate install, I highly recommend getting a quote from Trufinish for a hardwood install. Couldn't be happier and would recommend them to anyone.

Janna Templin3 reviewsTotal number of Google reviews Janna has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Dan from Trufinish did all of the wood floors in our house. Not only was he an expert craftsman; he knew absolutely everything about our house based on the house was built. He knew how the wooden floors were secured, how to fix any creeks, and what kind of wood was underneath a floating floor. A true gem of a human, he was a pleasure to work with. Highly recommend him to anyone who wants an expert craftsman touch with redoing their hardwood floors

Dylan Tarrant8 reviewsTotal number of Google reviews Dylan has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

The Trufinish team helped restore my old '50s fir wood floor and I cannot thank them enough. Not only did they do an excellent job with the floor, but they were also very knowledgeable, friendly, and really went above-and-beyond to take care of me. I'd never call another flooring specialist.

Chelsey Bates6 reviewsTotal number of Google reviews Chelsey has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

We’re updating our home and decided on downstairs engineered hardwoods. I cannot express how much I loved working with TruFinish!! I told Dan what I was looking for and he showed me exactly what I wanted. Amazing people! Quality work! TruFinish went above and beyond for us! Highly recommend!! Sending all my friends and family! Thank you Dan and Vlad for making this experience painless and fun! We really appreciate you two!

Lisa LakeyLocal Guide · 22 reviewsTotal number of Google reviews Lisa has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

We are so impressed with the quality and timeliness of Dans work. From the start he helped us navigate through what we wanted- we were undecided at first and went back and forth several times. He brought over samples, pictures and we decided what to do from there. It was a pretty quick process and they worked around the clock. We love the dark floors with a matte finish. They are smooth and beautiful. Dan was responsive on any questions we had for care even after the process has been finished. Highly recommend. Update: moved into a new home and worked with Dan again- nothing but impressed with their craftsmanship and attention to detail. He did a custom color stain on our hardwoods downstairs to match our modern upstairs LVP.

  • Positive: Responsiveness, Punctuality, Quality, Professionalism, Value
Kim Iorio1 reviewTotal number of Google reviews Kim has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I had a fantastic experience with Trufinish Hardwood and highly recommend them. When I first got a quote, I told Dan I was thinking about refinishing my floors myself. He explained the process to me and what it would involve but didn't try to dissuade me and offered helpful tips. I decided to have the pros do it instead. After picking out dates, I had to switch a week prior due to another home project that wasn't finished. Dan was very kind and understanding and was able to work around the change in schedule. Jimmy did my floors and was able to finish them in less time than originally predicted. My floors look amazing. This is a business that really cares about doing a good job, has lots of knowledge that they are willing to share with customers and incredible customer service. I can't say enough good things about this business or Dan or Jimmy. Thank you!

Karen K5 reviewsTotal number of Google reviews Karen has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

We had our wood floors refinished after we had some water damage from our refrigerator. Dan and his team did a wonderful job. Dan was easy to work with, flexible, professional, and very considerate of what worked best for us in regard to the scheduling. The floors look great. I highly recommend Trufinish.

Jar Lyons9 reviewsTotal number of Google reviews Jar has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Dan was a pleasure to work with. He showed up right on time, and then came back after I completely forgot to meet him at the job! He listened to my goals, no pressure to oversell, and clearly has a great team behind him. The estimate was very competitive, and the work was excellent. Can't recommend him enough!

Andrew Dunn8 reviewsTotal number of Google reviews Andrew has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

We got bids from 6 companies to refinish oak floors throughout the house. Approximately 1400 square feet. Water based refinishing from a few years ago already stripping off in spots. Bids ranged up to $15,000. Dan came out; immediately struck by his easygoing, reassuring manner. Unlike other companies he and his business partner of 25 years Jim do the work themselves and keep overhead to a minimum. Dan was very patient helping us decide what finish to use and making sure we’d be happy with the color. Went with a Swedish finish in Antique Brown. Our kitchen, unlike the rest of the flooring, was a manufacturer finished red oak solid wood that had a glossier darker finish that didn’t show the grain well but showed water spots easily; it also had beveled edges that didn’t match adjacent flooring. Dan agreed to work over a holiday weekend so when we vacated the home offices during finishing it wouldn’t mean taking days off work. We got everything out of the rooms sand Jim and Dan got started just as promised. Infallibly courteous and professional, and good-natured too. Work was done on schedule even though getting the kitchen flooring sanded down was an extremely intensive job. The finished product is phenomenal. Even weeks later whenever I walk through the kitchen I’m struck by how gorgeous the floors are. Dan and Jim did everything right and we’re very happy and impressed. We’ve done all kinds of work on this house and met all kinds of contractors and definitely Dan and Jim are as good to work with and did as good a job as the other contractors we regard as masters of their craft. They get our highest recommendation.

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